We Help Teams Turn Strategy Into Impact
We established the OKR Institute in 2017 to help people and teams build something rare, a culture where strategy actually moves, where work has meaning, and where every quarter ends in real impact.
Certified OKR Practitioners
Organizations Served Worldwide
Courses & Workshops Conducted
Countries with Training Centers
Built by Practitioners,
For Practitioners
We established the OKR Institute in 2017 to help people and teams adopt an outcome-driven mindset and create meaningful impact.
To guide the evolution of OKR practices globally, we created the OKRImpact Board™, a body of experts and practitioners spanning strategy, performance, people and change, and digital innovation.
Today, OKRI operates training and coaching centers in Germany, the Netherlands, England, Switzerland, Singapore, Malaysia, Thailand, the UAE, Canada, and the United States. We’ve delivered 13,000+ courses for 70,000+ participants across 1,000+ organizations (e.g., Roche, BCG, Microsoft, Amazon, VW, Bosch) in 50+ countries.
We offer certification courses (C-OKRP®, C-OKRL®, C-OKRO®, C-OKRPro®) for executives, managers, practitioners, and coaches. Our certified OKR Coaches ensure sustainable implementation through our Team-to-Impact Cycle™ (TIC), a continuous execution framework that connects strategy to measurable outcomes.
OKR Institute founded
Born from a conviction that strategy should reach every desk.
Certification framework launched
C-OKRP®, C-OKRL®, C-OKRPro® recognized across industries.
Team-to-Impact Cycle™ released
A continuous execution framework now used by 1,000+ organizations.
OKRImpact Board™ formed
A global advisory body shaping the future of outcome-driven work.
Guided by Experts Across Three Disciplines
Our global board of strategists, HR leaders, and technology innovators ensures our OKR methodology evolves with the future of work, not behind it.
Strategy and Performance
Connecting goals to business outcomes
People and Change
Building ownership and cultural alignment
Digital, Data and AI
Scaling with technology and insight
PURPOSE AND MISSION
Empowering people to build self-driven, high-performing teams.
Our Why: We believe in empowering people and organisations to create self-driven, high-performing teams that deliver impactful results.
Our How: We democratise access to goal-planning and execution by providing a proven OKR Learning Certification Path and systems that scale.
CORE VALUES
Five values that
guide every decision we make.
13,000+ Courses
Conducted in
Real Rooms
With Real People
These aren’t stock photos. Every photo in our archive is from a real workshop, a real team, a real breakthrough. This is what the work looks like.
Real Words From the Teams who Made OKRs Work
Real feedback from professionals across 50+ countries who’ve implemented OKRs with our coaching, certification, and support.
Our team members went through the OKR Coaching Practitioner program from the OKR Institute and we could implement the OKR framework successfully in our organization.
Dirk challenged me in seeing how OKRs and Leadership Coaching could work together and how OKRs could ignite the alignment and collaboration within and between teams in a company.
The OKR certification program helped us to apply the OKR framework. We have now an in-house OKR Champion to manage OKR cycles.
1,000+ Organizations Across 50+ Countries
Have Made the Shift with OKRI
From the US to Asia, OKRI helps organizations implement OKRs the right way, overcoming the challenges that derail most rollouts.
Common Challenges We Solve
Organizations Coached by OKRI
Become a Certified OKR Practitioner
and lead with credibility
Join 70,000+ practitioners worldwide. From Practitioner to Professional, OKRI certifications are recognized across industries in 50+ countries.
Learn more about the courses