{"id":35353,"date":"2022-06-20T01:33:32","date_gmt":"2022-06-20T01:33:32","guid":{"rendered":"https:\/\/okrinstitute.org\/?p=35353"},"modified":"2022-06-28T03:56:14","modified_gmt":"2022-06-28T03:56:14","slug":"okr-vs-kpi-are-both-forming-better-goals","status":"publish","type":"post","link":"https:\/\/okrinstitute.org\/zh\/okr-vs-kpi-are-both-forming-better-goals\/","title":{"rendered":"OKR VS. KPI\uff1a\u4e24\u8005\u90fd\u5236\u5b9a\u4e86\u66f4\u597d\u7684\u76ee\u6807\u5417\uff1f"},"content":{"rendered":"<div class=\"wp-block-cover alignfull is-light has-custom-content-position is-position-bottom-center is-position-center-center image-shadow\" style=\"min-height:200px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-100 has-background-dim has-background-gradient\" style=\"background:linear-gradient(45deg,rgb(52,168,83) 0%,rgb(124,187,0) 100%)\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<h2 class=\"alignfull has-text-align-center main-title-mob has-white-color has-text-color has-x-large-font-size wp-block-heading\" id=\"implementing-okrs-for-the-first-time-1\"><strong><strong><strong>OKR \u4e0e KPI\uff1a\u4e24\u8005\u5728\u5236\u5b9a\u516c\u53f8\u76ee\u6807\u65b9\u9762\u662f\u5426\u540c\u6837\u66f4\u597d\uff1f<\/strong><\/strong><\/strong><\/h2>\n<\/div><\/div>\n\n\n\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-undefined uagb-block-d3f8410e\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large post-image\" style=\"border-radius:10px\"><a href=\"https:\/\/okrinstitute.org\/zh\/?attachment_id=35755\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"35755\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/06\/business-people-meeting-discuss-situation-market-1024x683.jpg\" alt=\"\" class=\"wp-image-35755\" srcset=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/06\/business-people-meeting-discuss-situation-market-1024x683.jpg 1024w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/06\/business-people-meeting-discuss-situation-market-300x200.jpg 300w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/06\/business-people-meeting-discuss-situation-market-768x512.jpg 768w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/06\/business-people-meeting-discuss-situation-market-391x260.jpg 391w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/06\/business-people-meeting-discuss-situation-market-1536x1024.jpg 1536w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/06\/business-people-meeting-discuss-situation-market-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<div class=\"wp-block-uagb-social-share uagb-social-share__outer-wrap uagb-social-share__layout-horizontal uagb-block-39b647ba\"><div class=\"uagb-social-share__wrap\">\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-d331e13f\"><a class=\"uagb-ss__link\" data-href=\"https:\/\/api.whatsapp.com\/send?text=\" rel=\"noopener noreferrer\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><path d=\"M380.9 97.1C339 55.1 283.2 32 223.9 32c-122.4 0-222 99.6-222 222 0 39.1 10.2 77.3 29.6 111L0 480l117.7-30.9c32.4 17.7 68.9 27 106.1 27h.1c122.3 0 224.1-99.6 224.1-222 0-59.3-25.2-115-67.1-157zm-157 341.6c-33.2 0-65.7-8.9-94-25.7l-6.7-4-69.8 18.3L72 359.2l-4.4-7c-18.5-29.4-28.2-63.3-28.2-98.2 0-101.7 82.8-184.5 184.6-184.5 49.3 0 95.6 19.2 130.4 54.1 34.8 34.9 56.2 81.2 56.1 130.5 0 101.8-84.9 184.6-186.6 184.6zm101.2-138.2c-5.5-2.8-32.8-16.2-37.9-18-5.1-1.9-8.8-2.8-12.5 2.8-3.7 5.6-14.3 18-17.6 21.8-3.2 3.7-6.5 4.2-12 1.4-32.6-16.3-54-29.1-75.5-66-5.7-9.8 5.7-9.1 16.3-30.3 1.8-3.7.9-6.9-.5-9.7-1.4-2.8-12.5-30.1-17.1-41.2-4.5-10.8-9.1-9.3-12.5-9.5-3.2-.2-6.9-.2-10.6-.2-3.7 0-9.7 1.4-14.8 6.9-5.1 5.6-19.4 19-19.4 46.3 0 27.3 19.9 53.7 22.6 57.4 2.8 3.7 39.1 59.7 94.8 83.8 35.2 15.2 49 16.5 66.6 13.9 10.7-1.6 32.8-13.4 37.4-26.4 4.6-13 4.6-24.1 3.2-26.4-1.3-2.5-5-3.9-10.5-6.6z\"><\/path><\/svg><\/span><\/span><\/a><\/div>\n\n\n\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-861f5418\"><a class=\"uagb-ss__link\" data-href=\"https:\/\/telegram.me\/share\/url?url=\" rel=\"noopener noreferrer\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 496 512\"><path d=\"M248 8C111 8 0 119 0 256s111 248 248 248 248-111 248-248S385 8 248 8zm121.8 169.9l-40.7 191.8c-3 13.6-11.1 16.9-22.4 10.5l-62-45.7-29.9 28.8c-3.3 3.3-6.1 6.1-12.5 6.1l4.4-63.1 114.9-103.8c5-4.4-1.1-6.9-7.7-2.5l-142 89.4-61.2-19.1c-13.3-4.2-13.6-13.3 2.8-19.7l239.1-92.2c11.1-4 20.8 2.7 17.2 19.5z\"><\/path><\/svg><\/span><\/span><\/a><\/div>\n\n\n\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-269c8118\"><a class=\"uagb-ss__link\" data-href=\"https:\/\/www.facebook.com\/sharer.php?u=\" rel=\"noopener noreferrer\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 320 512\"><path d=\"M279.14 288l14.22-92.66h-88.91v-60.13c0-25.35 12.42-50.06 52.24-50.06h40.42V6.26S260.43 0 225.36 0c-73.22 0-121.08 44.38-121.08 124.72v70.62H22.89V288h81.39v224h100.17V288z\"><\/path><\/svg><\/span><\/span><\/a><\/div>\n\n\n\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-44ce6e48\"><a class=\"uagb-ss__link\" data-href=\"https:\/\/twitter.com\/share?url=\" rel=\"noopener noreferrer\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path d=\"M459.37 151.716c.325 4.548.325 9.097.325 13.645 0 138.72-105.583 298.558-298.558 298.558-59.452 0-114.68-17.219-161.137-47.106 8.447.974 16.568 1.299 25.34 1.299 49.055 0 94.213-16.568 130.274-44.832-46.132-.975-84.792-31.188-98.112-72.772 6.498.974 12.995 1.624 19.818 1.624 9.421 0 18.843-1.3 27.614-3.573-48.081-9.747-84.143-51.98-84.143-102.985v-1.299c13.969 7.797 30.214 12.67 47.431 13.319-28.264-18.843-46.781-51.005-46.781-87.391 0-19.492 5.197-37.36 14.294-52.954 51.655 63.675 129.3 105.258 216.365 109.807-1.624-7.797-2.599-15.918-2.599-24.04 0-57.828 46.782-104.934 104.934-104.934 30.213 0 57.502 12.67 76.67 33.137 23.715-4.548 46.456-13.32 66.599-25.34-7.798 24.366-24.366 44.833-46.132 57.827 21.117-2.273 41.584-8.122 60.426-16.243-14.292 20.791-32.161 39.308-52.628 54.253z\"><\/path><\/svg><\/span><\/span><\/a><\/div>\n\n\n\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-40a32269\"><a class=\"uagb-ss__link\" data-href=\"https:\/\/www.linkedin.com\/shareArticle?url=\" rel=\"noopener noreferrer\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><path d=\"M100.28 448H7.4V148.9h92.88zM53.79 108.1C24.09 108.1 0 83.5 0 53.8a53.79 53.79 0 0 1 107.58 0c0 29.7-24.1 54.3-53.79 54.3zM447.9 448h-92.68V302.4c0-34.7-.7-79.2-48.29-79.2-48.29 0-55.69 37.7-55.69 76.7V448h-92.78V148.9h89.08v40.8h1.3c12.4-23.5 42.69-48.3 87.88-48.3 94 0 111.28 61.9 111.28 142.3V448z\"><\/path><\/svg><\/span><\/span><\/a><\/div>\n<\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">OKR \u548c KPI \u672f\u8bed\u5bf9\u4e8e\u5458\u5de5\u6765\u8bf4\u5e76\u4e0d\u964c\u751f\u3002\u4e24\u8005\u90fd\u662f\u8861\u91cf\u5458\u5de5\u6216\u56e2\u961f\u76ee\u6807\u7ee9\u6548\u7cfb\u7edf\u7684\u6307\u6807\u3002\u901a\u5e38\uff0cOKR \u548c KPI \u7531\u7279\u5b9a\u516c\u53f8\u7684\u7ba1\u7406\u5c42\uff08\u4f8b\u5982\u4e3b\u7ba1\u90e8\u95e8\u3001\u7ecf\u7406\u6216 HRD\uff09\u8bc4\u4f30\u3002 OKR \u4ee3\u8868\u76ee\u6807\u548c\u5173\u952e\u7ed3\u679c\u3002 OKR \u662f\u6307\u76ee\u6807\uff08Objectives\uff09\u5c3d\u53ef\u80fd\u5177\u6709\u63cf\u8ff0\u6027\u3001\u5217\u51fa\u6027\u548c\u6311\u6218\u6027\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u516c\u53f8\u4f7f\u7528 OKR \u7684\u76ee\u6807\u662f\u53cd\u6620\u5458\u5de5\u7684\u4f18\u5148\u4e8b\u9879\u548c\u80fd\u529b\uff0c\u8fd9\u5c06\u5f71\u54cd\u7ed3\u679c\u3002 KPI \u4ee3\u8868\u5173\u952e\u7ee9\u6548\u6307\u6807\uff0c\u5b83\u662f\u53ef\u8861\u91cf\u7684\u503c\uff0c\u51b3\u5b9a\u5458\u5de5\u548c\u56e2\u961f\u4e13\u6ce8\u5de5\u4f5c\u7684\u6709\u6548\u6027\u3002\u6b64\u5916\uff0c\u6218\u7565\u3001\u76ee\u6807\u548c\u76ee\u6807\u7684\u6784\u5efa\u662f\u4e3a\u4e86\u4e86\u89e3\u5458\u5de5\u6240\u5728\u516c\u53f8\u7684\u4e1a\u52a1\u53d1\u5c55\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u5b9a\u4e49 OKR \u548c KPI \u7684\u5b58\u5728\u4ee5\u4fc3\u8fdb\u516c\u53f8\u7cfb\u7edf\u7684\u53d1\u5c55<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u53e6\u4e00\u4e2a\u533a\u522b\u5728\u4e8e\u6570\u636e\u63d0\u4ea4\u548c\u62a5\u544a\u7684\u9891\u7387\u3002\u6bcf\u4e2a KPI \u90fd\u6709\u4e0d\u540c\u7684\u9891\u7387\uff0c\u5e76\u4e14\u901a\u5e38\u8f83\u957f\uff0c\u4f8b\u5982\u4e00\u4e2a\u5b63\u5ea6\uff0c\u66f4\u5e38\u89c1\u7684\u662f\u6bcf\u5e74\u4e00\u6b21\u3002 OKR\u7684\u9891\u7387\u53ef\u4ee5\u662f\u6bcf\u5468\u3001\u6bcf\u6708\u5230\u6bcf\u5b63\u5ea6\uff0c\u56e0\u6b64\u65f6\u95f4\u6bd4KPI\u77ed\u3002\u76ee\u6807\u662f\u5728 KPI \u4e2d\u5355\u72ec\u5199\u5165\u7684\uff0c\u800c\u5728 OKR \u4e2d\uff0c\u5206\u6570\u6216\u622a\u6b62\u65e5\u671f\u662f\u4e00\u6b21\u6027\u8bb0\u5f55\u7684\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u518d\u8005\uff0cKPI\u7cfb\u7edf\u4e00\u822c\u90fd\u662f\u4e0e\u5956\u91d1\u76f8\u5173\u8054\u7684\uff0c\u800c\u5728OKR\u4e2d\uff0c\u5e76\u4e0d\u662f100%\u4e0e\u5956\u52b1\u76f8\u5173\u8054\u3002\u5efa\u8bae\u4e0d\u8981\u4e0e\u5956\u91d1\u6302\u94a9\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u540c\u65f6\uff0cKPI\u5728\u7f16\u5236\u8fc7\u7a0b\u4e2d\u91c7\u7528\u4e86\u4ece\u4e0a\u8ff0\u5c42\u9762\u884d\u751f\u51fa\u6765\u7684\u81ea\u4e0a\u800c\u4e0b\u7684\u65b9\u6cd5\u3002\u540c\u65f6\uff0cOKR\u4e00\u822c\u91c7\u7528\u81ea\u4e0b\u800c\u4e0a\u6216\u6a2a\u5411\u7684\u65b9\u5f0f\uff0c\u5373\u6765\u81ea\u4e0b\u5c42\u7684\u8f93\u5165\uff0c\u4e5f\u53ef\u4ee5\u6765\u81ea\u4fa7\u9762\uff0c\u5373\u5176\u4ed6\u5355\u4f4d\u7684\u534f\u4f5c\u3002 KPI \u7684\u672c\u8d28\u662f\u5b9e\u73b0\u66f4\u5927\u4f46\u4ecd\u7136\u73b0\u5b9e\u7684\u76ee\u6807\u3002\u4e0e\u6b64\u76f8\u6bd4\uff0cOKR \u662f\u5185\u5fc3\u7684\u6e34\u671b\uff0c\u6709\u65f6\u751a\u81f3\u662f\u4e0d\u5207\u5b9e\u9645\u7684\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u5f62\u6210 OKR \u548c KPI <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/okrinstitute.org\/zh\/what-is-okr\/\">KPI\u5e73\u8861\u8d28\u91cf\u548c\u6570\u91cf\uff0c\u5176\u6210\u5c31\u5fc5\u987b\u662f100%\u3002\u5728OKR\u4e2d\uff0c\u4e0d\u4e00\u5b9a\u8981\u5e73\u8861\uff0c60-70%\u7684\u6210\u7ee9\u5c31\u5df2\u7ecf\u7b97\u4e0d\u9519\u4e86\u3002<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u901a\u8fc7\u63a8\u884cOKR\u6765\u5f7b\u5e95\u63d0\u5347\u4f53\u7cfb\uff0c\u6211\u4eec\u529b\u6c42\u4e00\u4e2a\u65b9\u6848\uff1a\u7b2c\u4e00\u4e2a\u65b9\u6848\uff0c\u5168\u9762\u63a8\u884cOKR\u4f53\u7cfb\uff0c\u6cbf\u7528\u65e7\u4f53\u7cfb\u3002\u8fd9\u91cc\u7684\u9009\u9879\u9002\u5408\u4ee5\u524d\u6ca1\u6709\u8ba1\u5212\u7684\u521d\u521b\u516c\u53f8\u6216\u8ba4\u4e3a\u6240\u4f7f\u7528\u7684 KPI \u7cfb\u7edf\u5728\u63d0\u9ad8\u7ee9\u6548\u65b9\u9762\u65e0\u6548\u7684\u516c\u53f8\u3002\u56e0\u6b64\uff0c\u4f7f\u7528 OKR \u7cfb\u7edf\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u7b2c\u4e8c\u79cd\u9009\u62e9\u662f\u5c06\u76f8\u5173\u7684 KPI \u8f6c\u5316\u4e3a OKR\u3002\u6240\u4ee5 OKR \u662f\u57fa\u4e8e\u5f53\u524d\u73b0\u6709\u7684 KPI \u6784\u5efa\u7684\u3002\u7ed3\u679c\u662f\u53ea\u4f7f\u7528\u4e00\u4e2a\u7cfb\u7edf\uff0c\u5373 OKR\u3002\u901a\u5e38\uff0c\u5728\u8f6c\u578b\u8fc7\u7a0b\u4e2d\uff0cKPI\u4f1a\u53d8\u6210\u64cd\u4f5c\u578bOKR\uff0c\u7136\u540e\u6dfb\u52a0\u613f\u671b\u578bOKR\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u4f7f\u7528 GPS \u548c\u6307\u6807<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u4f8b\u5982\uff0c\u6240\u8ba8\u8bba\u7684\u6307\u6807\u662f\u6d4b\u91cf\u67d0\u4eba\u6c7d\u8f66\u901f\u5ea6\u7684\u8f66\u901f\u8868\u548c\u4e00\u4e9b\u544a\u8bc9\u53ef\u7528\u6c7d\u6cb9\u91cf\u7684\u6307\u6807\u3002\u6b64\u4eba\u8fd8\u9700\u8981\u6ce8\u610f\u6c7d\u8f66\u4eea\u8868\u677f\u4e0a\u7684\u6307\u6807\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5982\u679c\u6709\u4eba\u60f3\u5feb\u901f\u5230\u8fbe\u76ee\u7684\u5730\uff0c\u5982\u679c\u4ed6\u4eec\u5ffd\u7565\u5e9f\u6c14\u6307\u6807\u4f1a\u53d1\u751f\u4ec0\u4e48\uff1f\u5f53\u7136\uff0c\u4ed6\u4eec\u7684\u8f66\u4e0d\u80fd\u518d\u8dd1\u4e86\u3002\u8ba9\u6211\u4eec\u5148\u5256\u6790\u4e00\u4e0b\u8fd9\u4e2a\u7c7b\u6bd4\u3002\u7c7b\u6bd4\u4e2d\uff0c\u5206\u4e3a\u4e09\u4e2a\u90e8\u5206\uff0c\u5373\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u6218\u7565\u5c31\u662f\u8fd9\u4e2a\u51b3\u7b56\u8fc7\u7a0b\uff0c\u4f8b\u5982\u9009\u62e9\u60f3\u8981\u5f15\u5bfc\u7684\u65c5\u6e38\u76ee\u7684\u5730\u3002<\/li><li>\u6253\u4e2a\u6bd4\u65b9\uff0cOKR \u5c31\u662f GPS\uff0c\u5e2e\u52a9\u6211\u4eec\u4fdd\u6301\u5728\u901a\u5f80\u76ee\u7684\u5730\u7684\u6b63\u8f68\u4e0a\u3002<\/li><li>KPI \u5c06\u5e2e\u52a9\u6211\u4eec\u76d1\u63a7\u6c7d\u8f66\u7684\u72b6\u51b5\uff0c\u5e76\u786e\u4fdd\u6c7d\u8f66\u4e2d\u7684\u6307\u6807\u8868\u660e\u4e00\u5207\u6b63\u5e38\u3002<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u7b80\u5355\u6765\u8bf4\uff0cOKR \u662f\u4e00\u79cd\u786e\u4fdd\u6211\u4eec\u671d\u7740\u76ee\u6807\u8d70\u5728\u6b63\u786e\u8f68\u9053\u4e0a\u7684\u5de5\u5177\u3002\u540c\u65f6\uff0cKPI\u662f\u68c0\u67e5\u6211\u4eec\u4ee5\u53ca\u5b9e\u73b0\u8be5\u76ee\u6807\u6240\u9700\u7684\u4e8b\u60c5\u662f\u5426\u826f\u597d\u7684\u5de5\u5177\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">OKR \u548c KPI \u76f8\u4f3c\u4e4b\u5904&nbsp;<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">OKR \u4ee3\u8868\u4e86\u516c\u53f8\u5728\u5206\u914d\u65f6\u95f4\u548c\u7cbe\u529b\u65b9\u9762\u7684\u9009\u62e9\uff0c\u53ef\u4ee5\u66f4\u8f7b\u677e\u5730\u534f\u8c03\u4e2a\u4eba\u3001\u56e2\u961f\u548c\u90e8\u95e8\u7684\u884c\u52a8\u4ee5\u5b9e\u73b0\u516c\u53f8\u8303\u56f4\u5185\u7684\u76ee\u6807\u3002\u8fd9\u4e24\u4e2a\u6846\u67b6\u662f\u76f8\u8f85\u76f8\u6210\u7684\u3002 OKR \u548c KPI \u6709\u4e00\u4e9b\u5171\u540c\u70b9\u3002\u5b57\u6bcd\u201cK\u201d\u7684\u76f8\u4f3c\u5ea6\u662f\u5173\u952e\u3002 OKR \u548c KPI \u4e2d\u7684\u952e\u8868\u793a\u53ef\u8861\u91cf\u7684\u6307\u6807\uff0c\u5e76\u4f18\u5148\u8003\u8651\u54ea\u4e9b\u90e8\u5206\u9700\u8981\u5173\u6ce8\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4f7f\u7528 OKR \u548c KPI \u90fd\u53ef\u4ee5\u5728\u5b9e\u65bd\u8fc7\u7a0b\u4e2d\u63d0\u4f9b\u4f18\u52bf\u3002\u6709\u4e86 OKR\uff0c\u5b9e\u65bd\u5b83\u7684\u597d\u5904\u5982\u4e0b\uff1a&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u5f53\u6709\u4eba\u60f3\u8981\u5b9e\u73b0\u516c\u53f8\u76ee\u6807\u5e76\u5bf9\u5458\u5de5\u4ea7\u751f\u79ef\u6781\u5f71\u54cd\u65f6\uff0c\u53ef\u4ee5\u63d0\u9ad8\u53c2\u4e0e\u5ea6<\/li><li>\u80fd\u591f\u901a\u8fc7\u5171\u540c\u52aa\u529b\u5c06\u516c\u53f8\u76ee\u6807\u3001\u4e2a\u4eba\u548c\u56e2\u961f\u8054\u7cfb\u8d77\u6765\u4ee5\u5b9e\u73b0\u540c\u4e00\u76ee\u6807<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd9\u4f7f\u5f97\u56e2\u961f\u66f4\u5bb9\u6613\u62d2\u7edd\u4e00\u4e2a\u60f3\u6cd5\u3002\u5373\u4f7f\u7ed9\u51fa\u7684\u9648\u8ff0\u5f88\u597d\uff0c\u4f46\u5982\u679c\u4e0e\u9884\u671f\u76ee\u6807\u4e0d\u7b26\uff0c\u4ed6\u4eec\u53ef\u4ee5\u9a73\u56de\u3002\u4ed6\u4eec\u8ba9\u63a8\u8fdf\u4f4e\u4f18\u5148\u7ea7\u7684\u60f3\u6cd5\u53d8\u5f97\u66f4\u5bb9\u6613\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">OKR \u4e0e KPI \u4e4b\u95f4\u7684\u533a\u522b<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\u5982\u4e0a\u6240\u8ff0\uff0cOKR \u5c06\u4f7f\u6bcf\u4e00\u9879\u5de5\u4f5c\u6d3b\u52a8\u90fd\u8d70\u5728\u6b63\u786e\u7684\u8f68\u9053\u4e0a\uff0c\u4ee5\u5b9e\u73b0\u516c\u53f8\u76ee\u6807\u3002\u53e6\u5916\uff0c\u4ece\u4e00\u4e2a\u5b63\u5ea6\u5230\u4e0b\u4e00\u4e2a\u5b63\u5ea6OKR\u7684\u91cd\u70b9\u53ef\u4ee5\u6839\u636e\u6211\u4eec\u60f3\u505a\u7684\u4e8b\u60c5\u7684\u4f18\u5148\u7ea7\u800c\u53d8\u5316\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5c3d\u7ba1\u5982\u6b64\uff0cKPI\u8fd8\u662f\u51b3\u5b9a\u4e86\u5de5\u4f5c\u6d3b\u52a8\u662f\u5426\u8fbe\u5230\u4e86\u5b9e\u73b0\u516c\u53f8\u76ee\u6807\u7684\u6307\u6807\u3002\u8fd9\u4e9b KPI \u4ece\u4e00\u4e2a\u5b63\u5ea6\u5230\u4e0b\u4e00\u4e2a\u5b63\u5ea6\u5f80\u5f80\u662f\u76f8\u540c\u7684\u3002\u56e0\u6b64\uff0c\u4e24\u8005\u90fd\u540c\u6837\u51fa\u8272\uff0c\u53ef\u4ee5\u5e2e\u52a9\u516c\u53f8\u5b9e\u73b0\u5176\u76ee\u6807\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4ece\u76ee\u6807\u6765\u770b\uff0cKPI\u548cOKR\u6ca1\u6709\u592a\u5927\u533a\u522b\u3002\u4e24\u8005\u540c\u6837\u662f\u6210\u529f\u548c\u6210\u5c31\u7684\u8861\u91cf\u6807\u51c6\u3002\u4e24\u8005\u6709\u4e00\u4e9b\u5171\u540c\u70b9\uff1aKey = \u5b57\u6bcd K \u4e0a\u7684 Key\u3002KPI \u548c OKR \u90fd\u5f3a\u8c03\u8bbe\u5b9a\u5ea6\u91cf\u7684 Key\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6839\u672c\u533a\u522b\u5728\u4e8e\uff0c\u5982\u679c OKR \u662f\u4e3a\u4e86\u5b9e\u73b0\u66f4\u7a81\u51fa\u3001\u66f4\u5177\u4f53\u7684\u76ee\u6807\uff0c\u90a3\u4e48 KPI \u5219\u662f\u5b9e\u73b0\u8be5\u5927\u76ee\u6807\u7684\u8861\u91cf\u6807\u51c6\u3002 KPI\u662fOKR\u7684\u4e00\u90e8\u5206\uff0cKPI\u53ef\u4ee5\u7528\u6765\u652f\u6301OKR\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">OKR \u4e0e KPI\uff1a\u4f18\u7f3a\u70b9<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>OKR \u7684\u4f18\u70b9<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>OKR \u6709\u52a9\u4e8e\u5b9a\u4e49\u79ef\u6781\u7684\u76ee\u6807\uff0c\u800c\u4e14\u516c\u53f8\u65e0\u7591\u53ef\u4ee5\u6839\u636e\u4e2a\u4eba\/\u56e2\u4f53\u76ee\u6807\u8c03\u6574\u5c42\u6b21\u76ee\u6807\u3002<\/li><li>\u5212\u5b9a\u754c\u9650\u3001\u7f29\u77ed\u5468\u671f\u5e76\u4e0d\u56f0\u96be\uff0c\u5e76\u4e14\u4e3a\u6301\u7eed\u8f93\u5165\u3001\u901a\u4fe1\u548c\u57f9\u8bad\u6253\u5f00\u4e86\u5927\u95e8\u3002<\/li><li>\u8fdb\u884c\u57fa\u4e8e\u76ee\u6807\u7684\u6267\u884c\u8bc4\u4f30<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>OKR \u7684\u7f3a\u70b9<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u5728\u6bcf\u5bb6\u516c\u53f8\u4e86\u89e3\u771f\u6b63\u7684\u4f18\u52bf\u4e4b\u524d\uff0c\u9700\u8981\u7a0d\u5fae\u4e86\u89e3\u4e00\u4e0b\u63cf\u8ff0\u53ef\u884c OKR \u7684\u6700\u719f\u7ec3\u65b9\u6cd5<\/li><li>\u8bbe\u7f6e\u8fc7\u591a\u7684 OKR \u53ef\u80fd\u4f1a\u74e6\u89e3\u539f\u56e0\u5e76\u4f7f\u5176\u96be\u4ee5\u5b8c\u6210\u3002<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>KPI \u7684\u4f18\u70b9<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u4ee5\u6b63\u786e\u7684\u901f\u5ea6\u66f4\u5feb\u5730\u5b9e\u73b0\u76ee\u6807<\/li><li>\u8fd9\u79cd\u7ed3\u6784\u6709\u52a9\u4e8e\u4ee3\u8868\u638c\u63a7\u81ea\u5df1\u7684\u76ee\u6807\uff0c\u8ba9\u7f13\u6162\u800c\u8c28\u614e\u5730\u5b9e\u73b0\u76ee\u6807\u53d8\u5f97\u7b80\u5355\uff0c\u4e5f\u8ba9\u91cf\u5316\u7ed3\u679c\u53d8\u5f97\u7b80\u5355\u3002<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>KPI \u7684\u7f3a\u70b9<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u6d1e\u5bdf\u529b\u6536\u96c6\u6b63\u5728\u6d4b\u8bd5\u548c\u5b9a\u4e49\u5982\u6b64\u5927\u91cf\u7684\u76ee\u6807\u53ef\u80fd\u4f1a\u4ee4\u4eba\u56f0\u60d1<\/li><li>\u9700\u8981\u6295\u8d44\u6765\u8bbe\u5b9a KPI\u3001\u57f9\u8bad\u4ee3\u8868\u5e76\u719f\u7ec3\u638c\u63e1\u5468\u671f<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u8981\u70b9\u5982\u4e0b\uff1a\u4e24\u8005\u5bf9\u4e8e\u5236\u5b9a\u516c\u53f8\u76ee\u6807\u662f\u5426\u540c\u6837\u66f4\u597d\uff1f<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd9\u4e9b\u6846\u67b6\u5728\u76ee\u6807\u65b9\u9762\u6ca1\u6709\u5982\u6b64\u663e\u7740\u7684\u5dee\u5f02\u3002\u6b64\u5916\uff0c\u4e24\u8005\u90fd\u662f\u6210\u529f\u548c\u6210\u5c31\u7684\u8861\u91cf\u6807\u51c6\u3002\u4ed6\u4eec\u90fd\u6709\u4e00\u4e9b\u5171\u540c\u70b9\u3002\u53e6\u5916\uff0cKPI\u548cOKR\u90fd\u5f3a\u8c03\u8861\u91cf\u7684\u5173\u952e\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6839\u672c\u7684\u533a\u522b\u5728\u4e8e\uff0c\u5f53 OKR \u7528\u4e8e\u5b9e\u73b0\u66f4\u660e\u663e\u7684\u76ee\u6807\u65f6\uff0cKPI \u662f\u5b9e\u73b0\u76ee\u6807\u7684\u8861\u91cf\u6807\u51c6\u3002\u4ece\u8fd9\u4e2a\u63cf\u8ff0\u6211\u4eec\u53ef\u4ee5\u5f97\u51fa\u7ed3\u8bba\uff0c\u5982\u679c\u4e24\u8005\u90fd\u540c\u6837\u597d\uff0cKPI\u751a\u81f3\u53ef\u4ee5\u6210\u4e3aOKR\u7684\u4e00\u90e8\u5206\uff0c\u6240\u4ee5KPI\u53ef\u4ee5\u7528\u6765\u652f\u6301OKR\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u56e0\u6b64\uff0cOKR \u4e0e KPI \u7ed3\u679c\u53d6\u51b3\u4e8e\u6bcf\u4e2a\u516c\u53f8\uff0c\u5e76\u4e14\u53ef\u4ee5\u4ece\u4e24\u4e2a\u6846\u67b6\u4e2d\u83b7\u53d6\u3002\u4e0a\u7ea7\u7684\u4e3b\u89c2\u6027\u4f1a\u51cf\u5c11\uff0c\u5458\u5de5\u4f1a\u611f\u53d7\u5230\u4e00\u79cd\u6210\u957f\u7684\u6c1b\u56f4\uff0c\u81ea\u7136\u4f1a\u523a\u6fc0\u4ed6\u4eec\u7684\u8868\u73b0\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5c3d\u7ba1\u5982\u6b64\uff0cKPI\u8fd8\u662f\u51b3\u5b9a\u4e86\u5de5\u4f5c\u6d3b\u52a8\u662f\u5426\u8fbe\u5230\u4e86\u5b9e\u73b0\u516c\u53f8\u76ee\u6807\u7684\u6307\u6807\u3002\u8fd9\u4e9b KPI \u4ece\u4e00\u4e2a\u5b63\u5ea6\u5230\u4e0b\u4e00\u4e2a\u5b63\u5ea6\u5f80\u5f80\u662f\u76f8\u540c\u7684\u3002\u6b64\u5916\uff0c\u4e24\u8005\u90fd\u540c\u6837\u51fa\u8272\uff0c\u53ef\u4ee5\u5e2e\u52a9\u516c\u53f8\u5b9e\u73b0\u5176\u4e3b\u8981\u76ee\u6807\u3002<\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"recent-post wp-block-paragraph\">\u76f8\u5173\u8bfe\u7a0b<\/p>\n\n\n<div class=\"wp-block-qubely-postgrid qubely-block-5b185a\"><div class=\"qubely-postgrid-wrapper  qubely-postgrid-layout-1\" ><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-in\"><a href=\"https:\/\/okrinstitute.org\/zh\/courses\/okr-practitioner-course\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/01\/practitioner-course.png\" alt=\"OKR Practitioner Course\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/zh\/courses\/okr-practitioner-course\/\">OKR \u5b9e\u8df5\u8005\u8bfe\u7a0b<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-in\"><a href=\"https:\/\/okrinstitute.org\/zh\/courses\/okr-foundation\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2016\/12\/okr-foundation.webp\" alt=\"OKR Foundation Course\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/zh\/courses\/okr-foundation\/\">OKR \u57fa\u7840\u8bfe\u7a0b<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-in\"><a href=\"https:\/\/okrinstitute.org\/zh\/courses\/okr-leadership-course\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/08\/okr-leader.png\" alt=\"OKR Leadership Course\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/zh\/courses\/okr-leadership-course\/\">OKR \u9886\u5bfc\u529b\u8bfe\u7a0b<\/a><\/h6><\/div><\/div><\/div><\/div><\/div>\n\n\n<p class=\"recent-post wp-block-paragraph\">\u6700\u8fd1\u7684\u5e16\u5b50<\/p>\n\n\n<div class=\"wp-block-qubely-postgrid qubely-block-62f325\"><div class=\"qubely-postgrid-wrapper  qubely-postgrid-layout-1\" ><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-out\"><a href=\"https:\/\/okrinstitute.org\/zh\/okrs-and-engagement-a-perfect-match\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/portrait-from-back-tired-students-stretching-after-long-work-indoor-photo-office-workers-fooling-around-during-meeting-conference-hall-with-big-windows-1024x683.jpg\" alt=\"OKRs and engagement, a potent combination\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/zh\/okrs-and-engagement-a-perfect-match\/\">OKR \u548c\u656c\u4e1a\u5ea6\uff0c\u4e00\u4e2a\u6709\u6548\u7684\u7ec4\u5408<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-out\"><a href=\"https:\/\/okrinstitute.org\/zh\/why-your-core-values-matter-for-long-term-okr-results\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2024\/06\/Blog-92.png\" alt=\"Why Your Core Values Matter for Long-Term OKR Results\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/zh\/why-your-core-values-matter-for-long-term-okr-results\/\">\u4e3a\u4ec0\u4e48\u60a8\u7684\u6838\u5fc3\u4ef7\u503c\u89c2\u5bf9\u957f\u671f OKR \u7ed3\u679c\u5f88\u91cd\u8981<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-out\"><a href=\"https:\/\/okrinstitute.org\/zh\/okrs-and-self-development-5-actionable-cliches-that-will-take-you-to-the-mountaintop\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/06\/Latest-article-1024x683.jpg\" alt=\"OKRs and self-development: 5 &#8216;actionable cliches&#8217; that will take you to the mountaintop\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/zh\/okrs-and-self-development-5-actionable-cliches-that-will-take-you-to-the-mountaintop\/\">OKR \u548c\u81ea\u6211\u53d1\u5c55\uff1a5 \u4e2a\u201c\u53ef\u884c\u7684\u9648\u8bcd\u6ee5\u8c03\u201d\u5c06\u5e26\u4f60\u5230\u8fbe\u5c71\u9876<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-out\"><a href=\"https:\/\/okrinstitute.org\/zh\/how-to-boost-employee-engagement-and-performance\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/05\/group-people-working-out-business-plan-office-1-1024x683.jpeg\" alt=\"How to boost employee engagement and performance\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/zh\/how-to-boost-employee-engagement-and-performance\/\">\u5982\u4f55\u63d0\u9ad8\u5458\u5de5\u656c\u4e1a\u5ea6\u548c\u7ee9\u6548<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-out\"><a href=\"https:\/\/okrinstitute.org\/zh\/how-ai-is-transforming-strategy-drafting-with-okrs\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2024\/04\/Blog-90.png\" alt=\"How AI is Transforming Strategy Drafting with OKRs\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/zh\/how-ai-is-transforming-strategy-drafting-with-okrs\/\">\u4eba\u5de5\u667a\u80fd\u5982\u4f55\u901a\u8fc7 OKR \u6539\u53d8\u6218\u7565\u5236\u5b9a<\/a><\/h6><\/div><\/div><\/div><\/div><\/div>\n\n\n<div style=\"height:41px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"recent-post wp-block-paragraph\">\u6807\u7b7e<\/p>\n\n\n\n<p class=\"tag-post wp-block-paragraph\">#OKR<\/p>\n\n\n\n<p class=\"tag-post wp-block-paragraph\">#OKR \u8f85\u5bfc<\/p>\n\n\n\n<p class=\"tag-post wp-block-paragraph\">#OKR 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class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":2068,"featured_media":35755,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"qubely_global_settings":"","qubely_interactions":"","inline_featured_image":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"disabled","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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