{"id":38848,"date":"2022-10-27T14:36:11","date_gmt":"2022-10-27T14:36:11","guid":{"rendered":"https:\/\/okrinstitute.org\/?p=38848"},"modified":"2022-11-14T01:50:56","modified_gmt":"2022-11-14T01:50:56","slug":"okrs-and-communication","status":"publish","type":"post","link":"https:\/\/okrinstitute.org\/nl\/okrs-and-communication\/","title":{"rendered":"Hoe OKR&#039;s en effectieve communicatie de bedrijfsgroei kunnen vermenigvuldigen"},"content":{"rendered":"<div class=\"wp-block-cover alignfull is-light has-custom-content-position is-position-bottom-center is-position-center-center image-shadow\" style=\"min-height:200px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-100 has-background-dim has-background-gradient\" style=\"background:linear-gradient(45deg,rgb(52,168,83) 0%,rgb(124,187,0) 100%)\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<p class=\"has-text-align-center has-ast-global-color-5-color has-text-color has-large-font-size wp-block-paragraph\">Hoe OKR&#039;s en communicatie de bedrijfsgroei kunnen vermenigvuldigen<\/p>\n<\/div><\/div>\n\n\n\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-undefined uagb-block-db76a39d\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large has-custom-border post-image\"><a href=\"https:\/\/okrinstitute.org\/nl\/?attachment_id=38856\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"38856\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/happy-young-asian-businessmen-businesswomen-meeting-brainstorming-ideas-1024x576.jpg\" alt=\"\" class=\"wp-image-38856\" style=\"border-radius:10px\" srcset=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/happy-young-asian-businessmen-businesswomen-meeting-brainstorming-ideas-1024x576.jpg 1024w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/happy-young-asian-businessmen-businesswomen-meeting-brainstorming-ideas-300x169.jpg 300w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/happy-young-asian-businessmen-businesswomen-meeting-brainstorming-ideas-768x432.jpg 768w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/happy-young-asian-businessmen-businesswomen-meeting-brainstorming-ideas-1536x864.jpg 1536w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/happy-young-asian-businessmen-businesswomen-meeting-brainstorming-ideas-2048x1152.jpg 2048w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/happy-young-asian-businessmen-businesswomen-meeting-brainstorming-ideas-18x10.jpg 18w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\">Communicatie met een ROI en OKR&#039;s<\/figcaption><\/figure>\n<\/figure>\n\n\n\n<div class=\"wp-block-uagb-social-share uagb-social-share__outer-wrap uagb-social-share__layout-horizontal uagb-block-355efe5b\">\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-2503e435\"><a class=\"uagb-ss__link\" data-href=\"https:\/\/api.whatsapp.com\/send?text=\" rel=\"noopener noreferrer\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><path d=\"M380.9 97.1C339 55.1 283.2 32 223.9 32c-122.4 0-222 99.6-222 222 0 39.1 10.2 77.3 29.6 111L0 480l117.7-30.9c32.4 17.7 68.9 27 106.1 27h.1c122.3 0 224.1-99.6 224.1-222 0-59.3-25.2-115-67.1-157zm-157 341.6c-33.2 0-65.7-8.9-94-25.7l-6.7-4-69.8 18.3L72 359.2l-4.4-7c-18.5-29.4-28.2-63.3-28.2-98.2 0-101.7 82.8-184.5 184.6-184.5 49.3 0 95.6 19.2 130.4 54.1 34.8 34.9 56.2 81.2 56.1 130.5 0 101.8-84.9 184.6-186.6 184.6zm101.2-138.2c-5.5-2.8-32.8-16.2-37.9-18-5.1-1.9-8.8-2.8-12.5 2.8-3.7 5.6-14.3 18-17.6 21.8-3.2 3.7-6.5 4.2-12 1.4-32.6-16.3-54-29.1-75.5-66-5.7-9.8 5.7-9.1 16.3-30.3 1.8-3.7 .9-6.9-.5-9.7-1.4-2.8-12.5-30.1-17.1-41.2-4.5-10.8-9.1-9.3-12.5-9.5-3.2-.2-6.9-.2-10.6-.2-3.7 0-9.7 1.4-14.8 6.9-5.1 5.6-19.4 19-19.4 46.3 0 27.3 19.9 53.7 22.6 57.4 2.8 3.7 39.1 59.7 94.8 83.8 35.2 15.2 49 16.5 66.6 13.9 10.7-1.6 32.8-13.4 37.4-26.4 4.6-13 4.6-24.1 3.2-26.4-1.3-2.5-5-3.9-10.5-6.6z\"><\/path><\/svg><\/span><\/span><\/a><\/div>\n\n\n\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-a38129f1\"><a class=\"uagb-ss__link\" data-href=\"https:\/\/telegram.me\/share\/url?url=\" rel=\"noopener noreferrer\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 496 512\"><path d=\"M248 8C111 8 0 119 0 256S111 504 248 504 496 392.1 496 256 384.1 8 248 8zM362.1 176.7c-3.732 39.22-19.88 134.4-28.1 178.3-3.476 18.58-10.32 24.82-16.95 25.42-14.4 1.326-25.34-9.517-39.29-18.66-21.83-14.31-34.16-23.22-55.35-37.18-24.49-16.14-8.612-25 5.342-39.5 3.652-3.793 67.11-61.51 68.33-66.75 .153-.655 .3-3.1-1.154-4.384s-3.59-.849-5.135-.5q-3.283 .746-104.6 69.14-14.85 10.19-26.89 9.934c-8.855-.191-25.89-5.006-38.55-9.123-15.53-5.048-27.88-7.717-26.8-16.29q.84-6.7 18.45-13.7 108.4-47.25 144.6-62.3c68.87-28.65 83.18-33.62 92.51-33.79 2.052-.034 6.639 .474 9.61 2.885a10.45 10.45 0 0 1 3.53 6.716A43.76 43.76 0 0 1 362.1 176.7z\"><\/path><\/svg><\/span><\/span><\/a><\/div>\n\n\n\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-9ad3bcae\"><a class=\"uagb-ss__link\" data-href=\"https:\/\/www.facebook.com\/sharer.php?u=\" rel=\"noopener noreferrer\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 320 512\"><path d=\"M279.1 288l14.22-92.66h-88.91v-60.13c0-25.35 12.42-50.06 52.24-50.06h40.42V6.26S260.4 0 225.4 0c-73.22 0-121.1 44.38-121.1 124.7v70.62H22.89V288h81.39v224h100.2V288z\"><\/path><\/svg><\/span><\/span><\/a><\/div>\n\n\n\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-968f8e2a\"><a class=\"uagb-ss__link\" data-href=\"https:\/\/twitter.com\/share?url=\" rel=\"noopener noreferrer\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path d=\"M459.4 151.7c.325 4.548 .325 9.097 .325 13.65 0 138.7-105.6 298.6-298.6 298.6-59.45 0-114.7-17.22-161.1-47.11 8.447 .974 16.57 1.299 25.34 1.299 49.06 0 94.21-16.57 130.3-44.83-46.13-.975-84.79-31.19-98.11-72.77 6.498 .974 12.99 1.624 19.82 1.624 9.421 0 18.84-1.3 27.61-3.573-48.08-9.747-84.14-51.98-84.14-102.1v-1.299c13.97 7.797 30.21 12.67 47.43 13.32-28.26-18.84-46.78-51.01-46.78-87.39 0-19.49 5.197-37.36 14.29-52.95 51.65 63.67 129.3 105.3 216.4 109.8-1.624-7.797-2.599-15.92-2.599-24.04 0-57.83 46.78-104.9 104.9-104.9 30.21 0 57.5 12.67 76.67 33.14 23.72-4.548 46.46-13.32 66.6-25.34-7.798 24.37-24.37 44.83-46.13 57.83 21.12-2.273 41.58-8.122 60.43-16.24-14.29 20.79-32.16 39.31-52.63 54.25z\"><\/path><\/svg><\/span><\/span><\/a><\/div>\n\n\n\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-bd4a75fe\"><a class=\"uagb-ss__link\" data-href=\"https:\/\/www.linkedin.com\/shareArticle?url=\" rel=\"noopener noreferrer\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><path d=\"M100.3 448H7.4V148.9h92.88zM53.79 108.1C24.09 108.1 0 83.5 0 53.8a53.79 53.79 0 0 1 107.6 0c0 29.7-24.1 54.3-53.79 54.3zM447.9 448h-92.68V302.4c0-34.7-.7-79.2-48.29-79.2-48.29 0-55.69 37.7-55.69 76.7V448h-92.78V148.9h89.08v40.8h1.3c12.4-23.5 42.69-48.3 87.88-48.3 94 0 111.3 61.9 111.3 142.3V448z\"><\/path><\/svg><\/span><\/span><\/a><\/div>\n<\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-how-okrs-and-communication-with-an-roi-can-multiply-company-growth\">Hoe OKR&#039;s en communicatie met een ROI de bedrijfsgroei kunnen vermenigvuldigen.<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">OKR&#039;s staan bekend als zeer effectieve &#039;groeimiddelen&#039; wanneer ze optimaal worden gebruikt, maar onderschatten de rol van effectieve communicatie als katalysator voor groei niet. In de context van dit artikel vertaalt effectief zich naar resultaat. Bij het OKR Instituut noemen we effectieve communicatie \u2013<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Communicatie met een ROI (return on investment) \u2013 Klinkt als een pakkende titel voor een verkoopcursus? \u2013 We hebben het over communicatie die aansluit bij het hele &#039;performance ecosysteem&#039;:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">* Communicatie die de betrokkenheid van teamleden vergroot<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">* Beloningen en elke actie sturen een bericht naar teamleden en zijn een vorm van communicatie<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">* Optimale communicatie tijdens Town Halls, coachingsessies en vergaderingen die uit dezelfde afspraken een positief resultaat genereert.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">* communicatie die de weerstand tegen de implementatie van OKR&#039;s doorbreekt<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">* Communicatie doordrenkt met inspiratie<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">* Empathische communicatie in balans met het innemen van standpunten over de &#039;non-negotiables&#039; van het bedrijf<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Communicatie die OKR&#039;s begrijpt (Duidelijk)<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Als werknemers de OKR&#039;s, de context ervan en de rol die ze moeten spelen niet volledig begrijpen, zullen ze Objectives and Key results waarschijnlijk zien als &#039;gewoon meer werk&#039; en nog een andere rage, en als gevolg daarvan zullen ze de hoge mate van toewijding om duurzaam te slagen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Het goed communiceren van het &#039;waarom&#039; achter OKR&#039;s, het glashelder maken van de rollen en verantwoordelijkheden van de teamleden in combinatie met sterk leiderschap door het goede voorbeeld te geven, cre\u00ebert een gunstige omgeving voor succes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Het is ook van cruciaal belang dat zowel de inhoud van de berichten als de omgeving eromheen consistent blijven - wanneer bijvoorbeeld de gemeentehuizen en check-ins over het algemeen positief zijn, maar het gebabbel op WhatsApp-groepen kort, niet duidelijk en negatief is, zal het eroderen het vertrouwensniveau van de belanghebbenden.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De communicatie rond OKR&#039;s moet doordrenkt zijn van inspiratie en vertrouwen, maar toch in balans zijn met degelijke controles (toegedeelde taken, handelen binnen de context van SOPS, veiligheidsmaatregelen en in lijn met het bedrijfswaardesysteem) en de &#039;Communicatie met een ROI-model handhaaft deze balans&#039; .<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Volg onze cursussen en programma&#039;s OKR Professional, Leiderschap en leer hoe u communicatie met een ROI-model effectief kunt inzetten binnen uw organisatie:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-effective-okr-courses wp-block-embed-effective-okr-courses\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"rnq7V9ufmf\"><a href=\"https:\/\/okrinstitute.org\/nl\/course-calendar\/\">kalenderweergave<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"\u201ckalenderweergave\u201d \u2014 OKRI - Effectieve OKR-certificeringscursussen\" src=\"https:\/\/okrinstitute.org\/course-calendar\/embed\/#?secret=SSsC0Pfyba#?secret=rnq7V9ufmf\" data-secret=\"rnq7V9ufmf\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Communicatie met een ROI en &#039;CFR&#039;<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">CFR (Conversations, Feedback, and Recognition) is een &#039;buzzphrase&#039; geworden in de &#039;OKR-wereld&#039; en is gericht op het verhogen van de niveaus van betrokkenheid en prestaties van teamleden. Communicatie met een ROI is uitgebreider omdat het gesprekken, feedback en erkenning omvat, maar gaat verder en wordt de rode draad die alle elementen van het &#039;Performance Ecosystem&#039; met elkaar verbindt.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Communicatie met een ROI omvat het doordrenken van de communicatie binnen de organisatie met inspiratie en doel en het maken van de verbinding tussen de visie, het doel en het waardesysteem van het bedrijf met OKR&#039;s.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Deze op elkaar afgestemde communicatiedraad vernietigt twijfel en misverstanden en kan worden gebrandmerkt als effectieve communicatie (communicatie die resultaten oplevert). Twijfel is de voorloper van angst en angst veroorzaakt non-actie die de duurzaamheid van OKR&#039;s kan vernietigen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Deze Harvard Business Review gaat kort in op een aantal dingen die je direct kunt doen om je communicatieve vaardigheden te verbeteren:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/hbr.org\/2009\/04\/five-things-leaders-can-do-to\">https:\/\/hbr.org\/2009\/04\/five-things-leaders-can-do-to<\/a><\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Eenvoud en duidelijkheid zijn de sleutel tot het behalen van rendement op uw investering in communicatie<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Het menselijk brein worstelt met het verwerken van vage informatie en worstelt met complexe communicatiemodellen.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Communicatie met een ROI houdt het eenvoudig en duidelijk en bevordert samenwerking. Kortom, het gaat om het formuleren van de juiste vragen en het vervolgens verfijnen en destilleren van de antwoorden in uitvoerbare taken die in overeenstemming zijn met de visie, de doelstellingen en het waardensysteem van het bedrijf. Dit schrijven verwijst naar taken die relatief eenvoudig uit te voeren zijn, aangezien ze samen zijn gemaakt en besloten door het team, en niet zijn overgeleverd met beknoptheid en vage instructies.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Communicatie met een ROI is een kritieke succesfactor voor prestaties.<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Je zou perfect kunnen zijn in het bepalen van de juiste doelstellingen en belangrijkste resultaten voor je team. Het hele team kan technisch perfect zijn, maar mislukking is nog steeds een grote kans als de communicatie in de organisatie slecht en over het algemeen negatief en vaag is.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">OKR&#039;s zijn uitstekende raamwerken en prestatiekatalysatoren, maar het is nog steeds precies dat: een raamwerk. Het begint met strategisch denken versterkt door uitstekende communicatie van die strategie\u00ebn en vervolgens het allerbelangrijkste vermogen om communicatie om te zetten in actie.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Management by meetings gebeurt nog dagelijks over de hele wereld en dat is niet verkeerd, het is puur de kwaliteit van die meetings en de uitkomsten van meetings die zorgwekkend zijn, en deze zorg wordt geadresseerd door het &#039;Communicatie met een ROI-model&#039;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">OKR&#039;s, hoewel ze ideaal zijn ingesteld door middel van collaboratieve communicatie, worden een centraal punt om uw communicatie op af te stemmen.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Belonen en erkennen als een vorm van communicatie<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Beloningen en erkenning zijn een vorm van communicatie, omdat ze een bericht sturen naar de werknemer - (waarom waarderen we u en waar richten we ons op om te belonen)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Een boodschap van &#039;we care&#039; moet worden opgenomen in uw beloningssysteem en in de manier waarop u medewerkers erkent. Gepersonaliseerde beloningen kunnen een grote bijdrage leveren aan het overbrengen van een boodschap van empathie, zolang het maar eerlijk gebeurt.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De HR-afdeling van een verzekeringsmaatschappij belde ooit in het geheim degenen die dicht bij de werknemers stonden om beloningen te ontvangen, zoals hun echtgenoten of familieleden, om te vragen wat ze echt nodig hadden. In \u00e9\u00e9n geval antwoordde een echtgenoot dat ze echt een nieuwe koelkast nodig hadden.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De koelkast, volledig gevuld met familiefavorieten, werd bij de teamleden thuis afgeleverd met een handgeschreven kaart van waardering. Tactieken als deze geven, als ze eerlijk en oprecht zijn en een positieve invloed hebben op het persoonlijke leven van teamleden, een duidelijke boodschap af en zijn een vorm van communicatie die waarschijnlijk een rendement op de investering zal opleveren.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Het rendement op de investering mag hier niet het doel zijn, zorgzaamheid is het doel, en het rendement op investering zal waarschijnlijk komen als een &#039;bijproduct van zorgzaamheid&#039;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Aanwerving en onboarding<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">De manier waarop een bedrijf mensen aanneemt, de onboardingpraktijken, het bezuinigingsbeleid en de manier waarop ze mensen direct of indirect &#039;ontslaan&#039; (door net genoeg druk uit te oefenen om ervoor te zorgen dat de werknemer het niet aankan) geeft ook een duidelijke boodschap af aan het publiek.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Doorzie uw wervings- en onboardingpraktijken met inspiratie, doel en waarden, en verwelkom nieuwe medewerkers grondig met duidelijke communicatie over hun carri\u00e8repad en praktische kennis over hoe toekomstige groeimogelijkheden kunnen worden gerealiseerd.&nbsp;<\/p>\n\n\n\n<div class=\"inherit-container-width wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\" style=\"border-width:1px;border-radius:15px\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\"><div class=\"has-text-align-left mb-0 pb-0 wp-block-post-author has-medium-font-size\"><div class=\"wp-block-post-author__avatar\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/01\/cropped-icon-small-1-150x150.png\" width=\"96\" height=\"96\" srcset=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/01\/cropped-icon-small-1-192x192.png 2x\" alt=\"Dirk Coetsee\" class=\"avatar avatar-96 wp-user-avatar wp-user-avatar-96 alignnone photo\" \/><\/div><div class=\"wp-block-post-author__content\"><p class=\"wp-block-post-author__byline\">Auteur naam:<\/p><p class=\"wp-block-post-author__name\">Dirk Coetsee<\/p><\/div><\/div>\n\n\n<p class=\"wp-block-paragraph\">Directeur Talentontwikkeling van het OKR Instituut<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"recent-post wp-block-paragraph\">Verwante Cursussen<\/p>\n\n\n<div class=\"wp-block-qubely-postgrid qubely-block-01d228\"><div class=\"qubely-postgrid-wrapper  qubely-postgrid-layout-1\" ><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-in\"><a href=\"https:\/\/okrinstitute.org\/nl\/courses\/okr-foundation\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2016\/12\/okr-foundation.webp\" alt=\"OKR Foundation Course\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/nl\/courses\/okr-foundation\/\">OKR Basiscursus<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-in\"><a href=\"https:\/\/okrinstitute.org\/nl\/courses\/okr-leadership-course\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/08\/okr-leader.png\" alt=\"OKR Leadership Course\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/nl\/courses\/okr-leadership-course\/\">OKR Leiderschapscursus<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-in\"><a href=\"https:\/\/okrinstitute.org\/nl\/courses\/okr-practitioner-course\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/01\/practitioner-course.png\" alt=\"OKR Practitioner Course\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/nl\/courses\/okr-practitioner-course\/\">OKR Practitioner-cursus<\/a><\/h6><\/div><\/div><\/div><\/div><\/div>\n\n\n<p class=\"recent-post wp-block-paragraph\">recente berichten<\/p>\n\n\n<div class=\"wp-block-qubely-postgrid qubely-block-e27133\"><div class=\"qubely-postgrid-wrapper  qubely-postgrid-layout-1\" ><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-out\"><a href=\"https:\/\/okrinstitute.org\/nl\/writing-great-key-results-that-lead-to-excellent-outcomes\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/07\/Key-results-jpeg-1-1024x1024.jpg\" alt=\"Writing Great Key results that lead to excellent outcomes\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/nl\/writing-great-key-results-that-lead-to-excellent-outcomes\/\">Het schrijven van Great Key-resultaten die leiden tot uitstekende resultaten<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-out\"><a href=\"https:\/\/okrinstitute.org\/nl\/5-hidden-costs-of-siloed-teams\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2025\/05\/Brown-Green-Modern-Started-My-Blog-YouTube-Thumbnail-39-1024x576.png\" alt=\"5 Hidden Costs Of Siloed Teams That Are Killing Your Bottom Line\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/nl\/5-hidden-costs-of-siloed-teams\/\">Vijf verborgen kosten van ge\u00efsoleerde teams die uw winstgevendheid ondermijnen<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-out\"><a href=\"https:\/\/okrinstitute.org\/nl\/effective-leadership-for-achieving-okrs\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/07\/silhouette-confident-businesspeople-edited-1-1024x617.jpg\" alt=\"OKR effective leadership as a catalyst for achieving OKRS\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/nl\/effective-leadership-for-achieving-okrs\/\">OKR effectief leiderschap als katalysator voor het bereiken van OKRS<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-out\"><a href=\"https:\/\/okrinstitute.org\/nl\/people-centered-customer-focused-agile-approach-to-success\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/01\/handsome-blue-eyed-photographer-dressed-stylish-t-shirt-making-photo-frame-with-his-hands-focusing-eyes-teaching-students-how-take-pictures-people-lifestyle-fun-body-language-1024x683.jpg\" alt=\"a people-centered, customer-focused, and agile leadership approach to success\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/nl\/people-centered-customer-focused-agile-approach-to-success\/\">een mensgerichte, klantgerichte en flexibele leiderschapsbenadering voor succes<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-out\"><a href=\"https:\/\/okrinstitute.org\/nl\/making-change-stick-tactics-to-move-your-team-from-pushback-to-buy-in\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2024\/07\/resistance-to-change-1024x576.png\" alt=\"Making Change Stick: Tactics to Move Your Team from Pushback to Buy-In\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/nl\/making-change-stick-tactics-to-move-your-team-from-pushback-to-buy-in\/\">Verandering doorzetten: tactieken om je team van weerstand naar draagvlak te bewegen<\/a><\/h6><\/div><\/div><\/div><\/div><\/div>\n\n\n<div style=\"height:41px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"recent-post wp-block-paragraph\">Labels<\/p>\n\n\n\n<p class=\"tag-post wp-block-paragraph\">#OKR<\/p>\n\n\n\n<p class=\"tag-post wp-block-paragraph\">#OKR-coaching<\/p>\n\n\n\n<p class=\"tag-post wp-block-paragraph\">#OKR-bus<\/p>\n\n\n\n<div class=\"wp-block-uagb-wp-search uagb-wp-search__outer-wrap uagb-block-76e5f9b7 uagb-layout-input-button\"><form class=\"uagb-search-wrapper\" role=\"search\" action=\"https:\/\/okrinstitute.org\/nl\/\" method=\"get\" data-trp-original-action=\"https:\/\/okrinstitute.org\"><div class=\"uagb-search-form__container\" role=\"tablist\"><input placeholder=\"Zoekopdracht\" class=\"uagb-search-form__input\" type=\"search\" name=\"s\" title=\"Zoekopdracht\"\/><button class=\"uagb-search-submit\" type=\"submit\"><span class=\"uagb-wp-search-button-icon-wrap\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path d=\"M500.3 443.7l-119.7-119.7c27.22-40.41 40.65-90.9 33.46-144.7C401.8 87.79 326.8 13.32 235.2 1.723C99.01-15.51-15.51 99.01 1.724 235.2c11.6 91.64 86.08 166.7 177.6 178.9c53.8 7.189 104.3-6.236 144.7-33.46l119.7 119.7c15.62 15.62 40.95 15.62 56.57 0C515.9 484.7 515.9 459.3 500.3 443.7zM79.1 208c0-70.58 57.42-128 128-128s128 57.42 128 128c0 70.58-57.42 128-128 128S79.1 278.6 79.1 208z\"><\/path><\/svg><\/span><\/button><\/div><input type=\"hidden\" name=\"trp-form-language\" value=\"nl\"\/><\/form><\/div>\n<\/div>\n<\/div>\n<\/div><\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":2646,"featured_media":38856,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"qubely_global_settings":"","qubely_interactions":"","inline_featured_image":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[89,22,95,21,97,96],"class_list":["post-38848","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","tag-framework","tag-key-result","tag-leading","tag-objective","tag-progressive","tag-success-measurement"],"qubely_featured_image_url":{"full":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/happy-young-asian-businessmen-businesswomen-meeting-brainstorming-ideas-scaled.jpg",2560,1440,false],"landscape":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/happy-young-asian-businessmen-businesswomen-meeting-brainstorming-ideas-1200x750.jpg",1200,750,true],"portraits":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/happy-young-asian-businessmen-businesswomen-meeting-brainstorming-ideas-540x320.jpg",540,320,true],"thumbnail":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/happy-young-asian-businessmen-businesswomen-meeting-brainstorming-ideas-150x150.jpg",150,150,true],"medium":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/happy-young-asian-businessmen-businesswomen-meeting-brainstorming-ideas-300x169.jpg",300,169,true],"medium_large":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/happy-young-asian-businessmen-businesswomen-meeting-brainstorming-ideas-768x432.jpg",768,432,true],"large":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/happy-young-asian-businessmen-businesswomen-meeting-brainstorming-ideas-1024x576.jpg",1024,576,true],"1536x1536":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/happy-young-asian-businessmen-businesswomen-meeting-brainstorming-ideas-1536x864.jpg",1536,864,true],"2048x2048":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/happy-young-asian-businessmen-businesswomen-meeting-brainstorming-ideas-2048x1152.jpg",2048,1152,true],"trp-custom-language-flag":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/happy-young-asian-businessmen-businesswomen-meeting-brainstorming-ideas-18x10.jpg",18,10,true],"qubely_landscape":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/happy-young-asian-businessmen-businesswomen-meeting-brainstorming-ideas-1200x750.jpg",1200,750,true],"qubely_portrait":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/happy-young-asian-businessmen-businesswomen-meeting-brainstorming-ideas-540x320.jpg",540,320,true],"qubely_thumbnail":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/happy-young-asian-businessmen-businesswomen-meeting-brainstorming-ideas-140x100.jpg",140,100,true]},"qubely_author":{"display_name":"Dirk Coetsee","author_link":"https:\/\/okrinstitute.org\/nl\/author\/dirkc\/"},"qubely_comment":0,"qubely_category":"<a href=\"https:\/\/okrinstitute.org\/nl\/category\/general\/\" rel=\"category tag\">General<\/a>","qubely_excerpt":null,"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How OKRs and effective communication can multiply company growth<\/title>\n<meta name=\"description\" content=\"OKRs and effective communication are both growth catalysts. . 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