{"id":38751,"date":"2022-10-21T07:52:05","date_gmt":"2022-10-21T07:52:05","guid":{"rendered":"https:\/\/okrinstitute.org\/?p=38751"},"modified":"2023-10-25T02:49:46","modified_gmt":"2023-10-25T02:49:46","slug":"how-to-create-sales-champions-through-objectives-and-key-results","status":"publish","type":"post","link":"https:\/\/okrinstitute.org\/fr\/how-to-create-sales-champions-through-objectives-and-key-results\/","title":{"rendered":"Comment cr\u00e9er des champions des ventes gr\u00e2ce aux objectifs et aux r\u00e9sultats cl\u00e9s"},"content":{"rendered":"<div class=\"wp-block-cover alignfull is-light has-custom-content-position is-position-bottom-center is-position-center-center image-shadow\" style=\"min-height:200px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-100 has-background-dim has-background-gradient\" style=\"background:linear-gradient(45deg,rgb(52,168,83) 0%,rgb(124,187,0) 100%)\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<h2 class=\"wp-block-heading has-text-align-center has-ast-global-color-5-color has-text-color\" id=\"h-how-to-create-sales-champions-through-objectives-and-key-results\">Comment cr\u00e9er des champions des ventes par le biais d&#039;objectifs et de r\u00e9sultats cl\u00e9s<\/h2>\n<\/div><\/div>\n\n\n\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-undefined uagb-block-76d9ed4d\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full has-custom-border post-image\"><a href=\"https:\/\/okrinstitute.org\/fr\/how-to-create-sales-champions-through-objectives-and-key-results\/prize-pool-concept-vector-illustration\/\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1440\" data-id=\"47111\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/10\/19197487-edited-scaled.jpg\" alt=\"\" class=\"wp-image-47111\" style=\"border-radius:10px\" srcset=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/10\/19197487-edited-scaled.jpg 2560w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/10\/19197487-edited-300x169.jpg 300w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/10\/19197487-edited-1024x576.jpg 1024w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/10\/19197487-edited-768x432.jpg 768w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/10\/19197487-edited-1536x864.jpg 1536w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/10\/19197487-edited-2048x1152.jpg 2048w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/10\/19197487-edited-18x10.jpg 18w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/a><figcaption class=\"wp-element-caption\">OKR et champions des ventes<\/figcaption><\/figure>\n<\/figure>\n\n\n\n<div class=\"wp-block-uagb-social-share uagb-social-share__outer-wrap uagb-social-share__layout-horizontal uagb-block-cdc802e0\">\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-3171ee4b\"><span class=\"uagb-ss__link\" data-href=\"https:\/\/api.whatsapp.com\/send?text=\" tabindex=\"0\" role=\"button\" aria-label=\"WhatsApp\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><path d=\"M380.9 97.1C339 55.1 283.2 32 223.9 32c-122.4 0-222 99.6-222 222 0 39.1 10.2 77.3 29.6 111L0 480l117.7-30.9c32.4 17.7 68.9 27 106.1 27h.1c122.3 0 224.1-99.6 224.1-222 0-59.3-25.2-115-67.1-157zm-157 341.6c-33.2 0-65.7-8.9-94-25.7l-6.7-4-69.8 18.3L72 359.2l-4.4-7c-18.5-29.4-28.2-63.3-28.2-98.2 0-101.7 82.8-184.5 184.6-184.5 49.3 0 95.6 19.2 130.4 54.1 34.8 34.9 56.2 81.2 56.1 130.5 0 101.8-84.9 184.6-186.6 184.6zm101.2-138.2c-5.5-2.8-32.8-16.2-37.9-18-5.1-1.9-8.8-2.8-12.5 2.8-3.7 5.6-14.3 18-17.6 21.8-3.2 3.7-6.5 4.2-12 1.4-32.6-16.3-54-29.1-75.5-66-5.7-9.8 5.7-9.1 16.3-30.3 1.8-3.7 .9-6.9-.5-9.7-1.4-2.8-12.5-30.1-17.1-41.2-4.5-10.8-9.1-9.3-12.5-9.5-3.2-.2-6.9-.2-10.6-.2-3.7 0-9.7 1.4-14.8 6.9-5.1 5.6-19.4 19-19.4 46.3 0 27.3 19.9 53.7 22.6 57.4 2.8 3.7 39.1 59.7 94.8 83.8 35.2 15.2 49 16.5 66.6 13.9 10.7-1.6 32.8-13.4 37.4-26.4 4.6-13 4.6-24.1 3.2-26.4-1.3-2.5-5-3.9-10.5-6.6z\"><\/path><\/svg><\/span><\/span><\/span><\/div>\n\n\n\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-acf33684\"><span class=\"uagb-ss__link\" data-href=\"https:\/\/telegram.me\/share\/url?url=\" tabindex=\"0\" role=\"button\" aria-label=\"t\u00e9l\u00e9gramme\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 496 512\"><path d=\"M248 8C111 8 0 119 0 256S111 504 248 504 496 392.1 496 256 384.1 8 248 8zM362.1 176.7c-3.732 39.22-19.88 134.4-28.1 178.3-3.476 18.58-10.32 24.82-16.95 25.42-14.4 1.326-25.34-9.517-39.29-18.66-21.83-14.31-34.16-23.22-55.35-37.18-24.49-16.14-8.612-25 5.342-39.5 3.652-3.793 67.11-61.51 68.33-66.75 .153-.655 .3-3.1-1.154-4.384s-3.59-.849-5.135-.5q-3.283 .746-104.6 69.14-14.85 10.19-26.89 9.934c-8.855-.191-25.89-5.006-38.55-9.123-15.53-5.048-27.88-7.717-26.8-16.29q.84-6.7 18.45-13.7 108.4-47.25 144.6-62.3c68.87-28.65 83.18-33.62 92.51-33.79 2.052-.034 6.639 .474 9.61 2.885a10.45 10.45 0 0 1 3.53 6.716A43.76 43.76 0 0 1 362.1 176.7z\"><\/path><\/svg><\/span><\/span><\/span><\/div>\n\n\n\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-ef571ae8\"><span class=\"uagb-ss__link\" data-href=\"https:\/\/www.facebook.com\/sharer.php?u=\" tabindex=\"0\" role=\"button\" aria-label=\"Facebook\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 320 512\"><path d=\"M279.1 288l14.22-92.66h-88.91v-60.13c0-25.35 12.42-50.06 52.24-50.06h40.42V6.26S260.4 0 225.4 0c-73.22 0-121.1 44.38-121.1 124.7v70.62H22.89V288h81.39v224h100.2V288z\"><\/path><\/svg><\/span><\/span><\/span><\/div>\n\n\n\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-4795c1a5\"><span class=\"uagb-ss__link\" data-href=\"https:\/\/twitter.com\/share?url=\" tabindex=\"0\" role=\"button\" aria-label=\"Twitter\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path d=\"M459.4 151.7c.325 4.548 .325 9.097 .325 13.65 0 138.7-105.6 298.6-298.6 298.6-59.45 0-114.7-17.22-161.1-47.11 8.447 .974 16.57 1.299 25.34 1.299 49.06 0 94.21-16.57 130.3-44.83-46.13-.975-84.79-31.19-98.11-72.77 6.498 .974 12.99 1.624 19.82 1.624 9.421 0 18.84-1.3 27.61-3.573-48.08-9.747-84.14-51.98-84.14-102.1v-1.299c13.97 7.797 30.21 12.67 47.43 13.32-28.26-18.84-46.78-51.01-46.78-87.39 0-19.49 5.197-37.36 14.29-52.95 51.65 63.67 129.3 105.3 216.4 109.8-1.624-7.797-2.599-15.92-2.599-24.04 0-57.83 46.78-104.9 104.9-104.9 30.21 0 57.5 12.67 76.67 33.14 23.72-4.548 46.46-13.32 66.6-25.34-7.798 24.37-24.37 44.83-46.13 57.83 21.12-2.273 41.58-8.122 60.43-16.24-14.29 20.79-32.16 39.31-52.63 54.25z\"><\/path><\/svg><\/span><\/span><\/span><\/div>\n\n\n\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-fc88743c\"><span class=\"uagb-ss__link\" data-href=\"https:\/\/www.linkedin.com\/shareArticle?url=\" tabindex=\"0\" role=\"button\" aria-label=\"LinkedIn\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><path d=\"M100.3 448H7.4V148.9h92.88zM53.79 108.1C24.09 108.1 0 83.5 0 53.8a53.79 53.79 0 0 1 107.6 0c0 29.7-24.1 54.3-53.79 54.3zM447.9 448h-92.68V302.4c0-34.7-.7-79.2-48.29-79.2-48.29 0-55.69 37.7-55.69 76.7V448h-92.78V148.9h89.08v40.8h1.3c12.4-23.5 42.69-48.3 87.88-48.3 94 0 111.3 61.9 111.3 142.3V448z\"><\/path><\/svg><\/span><\/span><\/span><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Comment devenir des champions des ventes gr\u00e2ce aux objectifs et aux r\u00e9sultats cl\u00e9s<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c0 <a href=\"https:\/\/acquirent.com\/blog-article\/how-to-multiply-your-sales-in-a-short-time\/\"><strong>multiplier les ventes<\/strong><\/a> de mani\u00e8re durable et atteindre les objectifs de vente et les r\u00e9sultats cl\u00e9s de votre entreprise ne se r\u00e9sument pas \u00e0 la simple am\u00e9lioration de votre produit et \u00e0 la formation de votre \u00e9quipe commerciale aux m\u00e9thodes de vente de pointe. Les champions des ventes ont besoin d\u2019un environnement propice \u00e0 la performance et les bons objectifs et r\u00e9sultats cl\u00e9s peuvent leur fournir cela.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L&#039;\u00e9tablissement de relations et une exp\u00e9rience de service apr\u00e8s-vente solide et durable doivent faire partie de \u00ab l&#039;\u00e9cosyst\u00e8me de la performance commerciale \u00bb en tant que facteurs permettant d&#039;obtenir des r\u00e9sultats coh\u00e9rents.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Les OKR de vente et de marketing peuvent efficacement briser l&#039;effet de silo entre le service marketing et le service commercial. Il vaut la peine d&#039;int\u00e9grer l&#039;\u00e9quipe du service client dans la cr\u00e9ation d&#039;un \u00ab groupe de travail \u00bb synergique et collaboratif pour atteindre l&#039;objectif d&#039;une augmentation durable des ventes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ayant coach\u00e9 des \u00e9quipes commerciales dans plusieurs pays et de nombreux secteurs, j&#039;ai trouv\u00e9 tr\u00e8s utile de faire suivre conjointement aux \u00e9quipes commerciales, marketing et service client ce que j&#039;appelle une formation \u00ab communication avec un ROI (retour sur investissement) \u00bb.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Un <a href=\"https:\/\/acquire.io\/blog\/increase-automotive-sales\">cas de l&#039;industrie automobile<\/a> \u00e9tude.<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Objectif : Augmenter la performance commerciale des showrooms<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Un premier pas simple pour augmenter les performances commerciales dans un showroom automobile serait de d\u00e9monter toute la \u00ab cha\u00eene de valeur \u00bb de l&#039;exp\u00e9rience des clients potentiels, d&#039;identifier et d&#039;isoler le \u00ab point de contact \u00bb de chaque client et de l&#039;optimiser.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La cha\u00eene de valeur commence lorsque l&#039;acheteur potentiel d\u00e9couvre le mat\u00e9riel marketing des constructeurs automobiles. Lorsque le prospect t\u00e9l\u00e9phone pour faire la premi\u00e8re demande, la premi\u00e8re interaction personnelle est cr\u00e9\u00e9e et l&#039;interaction du r\u00e9ceptionniste avec le prospect compte et compte. Leur approche peut rendre la t\u00e2che de vente de la voiture plus simple ou de plus en plus d\u00e9licate.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L&#039;aspect et l&#039;ambiance des salles d&#039;exposition, la qualit\u00e9 du caf\u00e9 des salles d&#039;attente, la vitesse du wi-fi et le mat\u00e9riel de lecture disponible en cas d&#039;attente sont requis, et d&#039;autres points de contact forment le contexte du succ\u00e8s ou de l&#039;\u00e9chec de la vendeuse ou de l&#039;homme. Tous ces \u00e9l\u00e9ments transmettent subtilement ou directement un message \u00e0 l&#039;acheteur potentiel et influencent dans une certaine mesure sa d\u00e9cision d&#039;achat.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Objectif li\u00e9 aux objectifs de vente et aux r\u00e9sultats cl\u00e9s<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Gary ne vend pas de voitures ; dans son esprit et dans son c\u0153ur, il vend des exp\u00e9riences de voyage s\u00fbres et agr\u00e9ables \u00e0 des destinations familiales. Il le croit ; il \u00ab ressent \u00bb cela. Gary surpassera probablement ceux qui vendent des voitures uniquement pour gagner leur vie.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Liez autant de t\u00e2ches assign\u00e9es aux r\u00e9sultats cl\u00e9s ax\u00e9s sur les ventes \u00e0 un objectif bien d\u00e9fini et inspirant que possible.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Int\u00e9grer le syst\u00e8me de valeurs de l&#039;entreprise dans le processus de vente<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Exemple : L&#039;int\u00e9grit\u00e9 comme valeur fondamentale<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gagner et vendre \u00ab \u00e0 tout prix \u00bb, surtout en transgressant les valeurs, ne finit normalement pas bien. Rendre les valeurs non n\u00e9gociables du processus de vente et m\u00eame les inclure dans les fiches de poste des \u00e9quipes. Les membres de l&#039;\u00e9quipe de vente doivent \u00e9galement \u00eatre coach\u00e9s sur la mani\u00e8re d&#039;agir sur le syst\u00e8me de valeurs de l&#039;entreprise<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Communication avec un ROI<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Les vrais champions de la vente respectent chaque prospect en communiquant selon sa personnalit\u00e9 et en \u00e9tablissant des relations. Prenez soin d&#039;eux en tant que personnes et de leurs besoins. Les excellents vendeurs sont ma\u00eetres des questions. Lorsque vous parlez, vous n&#039;apprenez rien, mais lorsque vous \u00e9coutez profond\u00e9ment, vous apprenez des volumes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Minimisez les d\u00e9clarations, mais lorsque vous les faites, en tant que vendeur, faites en sorte qu&#039;elles comptent - principalement en alignant vos d\u00e9clarations directement sur les besoins et les d\u00e9sirs \u00e9tablis du prospect.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mettre en \u00e9vidence les avantages du produit par rapport \u00e0 l&#039;impact positif direct sur la vie du prospect au lieu de r\u00e9citer une liste de fonctionnalit\u00e9s est une tactique susceptible de produire un retour sur investissement plus \u00e9lev\u00e9.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Exemples d&#039;OKR de vente<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Les OKR sont un protocole collaboratif d&#039;\u00e9tablissement d&#039;objectifs. En mettant l&#039;accent sur les OKR de vente, les bons objectifs et les r\u00e9sultats cl\u00e9s favoriseront non seulement la collaboration entre les membres de l&#039;\u00e9quipe de vente, mais cr\u00e9eront \u00e9galement une &quot;entreprise commune entre l&#039;\u00e9quipe de vente, l&#039;\u00e9quipe marketing et l&#039;\u00e9quipe du service client&quot;.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Les OKR sont orient\u00e9s vers l&#039;avenir et ambitieux, garantissant que les vendeurs ont un objectif futur et qu&#039;ils peuvent d\u00e9velopper leurs comp\u00e9tences vers la r\u00e9ussite tout en b\u00e9n\u00e9ficiant du soutien de \u00abl&#039;\u00e9quipe \u00e9largie\u00bb.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Logiciel&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Objectif\u00a0: Augmenter la base d&#039;utilisateurs<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">R\u00e9sultat cl\u00e9 1 : Augmenter le nombre d&#039;utilisateurs payants de \u2026\u2026.. \u00e0 \u2026\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">R\u00e9sultat cl\u00e9 2 : Augmenter le taux de conversion des prospects de \u2026\u2026.% \u00e0\u2026\u2026.%<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Ventes automobiles<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Objectif : Devenir la voiture de choix du client dans\u2026\u2026\u2026 (R\u00e9gion)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">R\u00e9sultat cl\u00e9 1 : Augmenter la part de march\u00e9 de \u2026..% \u00e0 \u2026..%<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">R\u00e9sultat cl\u00e9 2 : Augmenter les ventes trimestrielles de \u2026.. \u00e0 \u2026..<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">R\u00e9sultat cl\u00e9 3 : Atteindre\u2026.% de ventes gr\u00e2ce au marketing num\u00e9rique<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">*** <strong>Notez que le r\u00e9sultat cl\u00e9 num\u00e9ro trois, directement au-dessus, est un exemple de r\u00e9sultat cl\u00e9 qui peut briser l&#039;effet de silo entre le service marketing et le service commercial.<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Commencez votre voyage en apprenant \u00e0 r\u00e9diger les OKR de vente les plus efficaces pour votre organisation ici\u00a0:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-effective-okr-courses wp-block-embed-effective-okr-courses\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"XbCiSIm70V\"><a href=\"https:\/\/okrinstitute.org\/fr\/course-calendar\/\">calendrier-vue<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"\u00abvue du calendrier\u00bb \u2014 OKRI - Cours de certification OKR efficaces\" src=\"https:\/\/okrinstitute.org\/course-calendar\/embed\/#?secret=z2RPEoPNFt#?secret=XbCiSIm70V\" data-secret=\"XbCiSIm70V\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Une attitude performante envers les ventes<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">J&#039;ai demand\u00e9 un jour \u00e0 un grand vendeur de voitures japonais s&#039;il \u00e9tait juste de dire que \u00ab l&#039;\u00e9nergie se vend \u00bb ? (impliquant que les individus \u00e9nergiques et anim\u00e9s vendent mieux). Sa r\u00e9ponse a \u00e9t\u00e9 simple mais a eu un effet profond sur moi\u00a0: &quot;l&#039;\u00e9nergie dans les ventes n&#039;est pas une marchandise \u00e0 vendre, mais il est de notre devoir de donner de l&#039;\u00e9nergie positive \u00e0 nos clients comme un cadeau pour am\u00e9liorer leur exp\u00e9rience&quot;.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En une phrase, cet homme sage a supprim\u00e9 l&#039;accent mis sur l&#039;\u00e9nergie uniquement pour vendre mieux \u00e0 l&#039;utilisation de l&#039;\u00e9nergie comme moyen de prendre soin du client et d&#039;am\u00e9liorer son exp\u00e9rience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vous pouvez en apprendre davantage \u00e0 partir de ce qui suit <strong><a href=\"https:\/\/hbr.org\/2021\/03\/when-ceos-make-sales-calls\">Article de revue de Harvard Business<\/a> <\/strong>sur les comp\u00e9tences fonctionnelles en leadership commercial.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div class=\"inherit-container-width wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\" style=\"border-width:1px;border-radius:15px\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\"><div class=\"has-text-align-left mb-0 pb-0 wp-block-post-author has-medium-font-size\"><div class=\"wp-block-post-author__avatar\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/01\/cropped-icon-small-1-150x150.png\" width=\"96\" height=\"96\" srcset=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/01\/cropped-icon-small-1-192x192.png 2x\" alt=\"Dirk Coetsee\" class=\"avatar avatar-96 wp-user-avatar wp-user-avatar-96 alignnone photo\" \/><\/div><div class=\"wp-block-post-author__content\"><p class=\"wp-block-post-author__byline\">Nom de l&#039;auteur:<\/p><p class=\"wp-block-post-author__name\">Dirk Coetsee<\/p><\/div><\/div>\n\n\n<p class=\"wp-block-paragraph\">Directeur du d\u00e9veloppement des talents de l&#039;OKR Institute<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"recent-post wp-block-paragraph\">Cours connexes<\/p>\n\n\n<div class=\"wp-block-qubely-postgrid qubely-block-28c9a3\"><div class=\"qubely-postgrid-wrapper  qubely-postgrid-layout-1\" ><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-in\"><a href=\"https:\/\/okrinstitute.org\/fr\/courses\/okr-practitioner-course\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/01\/practitioner-course.png\" alt=\"OKR Practitioner Course\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/fr\/courses\/okr-practitioner-course\/\">Cours de praticien OKR<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-in\"><a href=\"https:\/\/okrinstitute.org\/fr\/courses\/okr-foundation\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2016\/12\/okr-foundation.webp\" alt=\"OKR Foundation Course\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/fr\/courses\/okr-foundation\/\">Cours de base OKR<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-in\"><a href=\"https:\/\/okrinstitute.org\/fr\/courses\/okr-leadership-course\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/08\/okr-leader.png\" alt=\"OKR Leadership Course\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/fr\/courses\/okr-leadership-course\/\">Cours de leadership OKR<\/a><\/h6><\/div><\/div><\/div><\/div><\/div>\n\n\n<p class=\"recent-post wp-block-paragraph\">Messages r\u00e9cents<\/p>\n\n\n<div class=\"wp-block-qubely-postgrid qubely-block-9df1a9\"><div class=\"qubely-postgrid-wrapper  qubely-postgrid-layout-1\" ><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-out\"><a href=\"https:\/\/okrinstitute.org\/fr\/keys-to-creating-self-driven-teams\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2024\/06\/Blog-90-5.png\" alt=\"Empower Your Employees: 3 Keys to Creating Self-Driven Teams\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/fr\/keys-to-creating-self-driven-teams\/\">Donnez du pouvoir \u00e0 vos employ\u00e9s\u00a0:\u00a03 cl\u00e9s pour cr\u00e9er des \u00e9quipes autonomes<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-out\"><a href=\"https:\/\/okrinstitute.org\/fr\/boosting-team-spirit\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2024\/11\/okrs-action-1024x576.png\" alt=\"Boosting Team Spirit: Actionable Ways to Motivate and Rally Your Crew Through Thick and Thin\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/fr\/boosting-team-spirit\/\">Stimuler l&#039;esprit d&#039;\u00e9quipe : des moyens pratiques pour motiver et rallier votre \u00e9quipe dans les bons comme dans les mauvais moments<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-out\"><a href=\"https:\/\/okrinstitute.org\/fr\/sustainable-okr-enablement-in-your-organization\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2026\/03\/2.png\" alt=\"Sustainable OKR Enablement in Your Organization\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/fr\/sustainable-okr-enablement-in-your-organization\/\">Mise en \u0153uvre durable des OKR au sein de votre organisation<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-out\"><a href=\"https:\/\/okrinstitute.org\/fr\/okr-software-comparison-best-solutions\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2024\/05\/blog-xx-2.png\" alt=\"OKR Software Comparison: Finding the Best Solution for Your Business\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/fr\/okr-software-comparison-best-solutions\/\">Comparaison des logiciels OKR\u00a0: trouver la meilleure solution pour votre entreprise<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-out\"><a href=\"https:\/\/okrinstitute.org\/fr\/how-okrs-help-build-a-healthier-kpi-tree\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2026\/03\/3.png\" alt=\"How OKRs Help Build a Healthier KPI Tree\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/fr\/how-okrs-help-build-a-healthier-kpi-tree\/\">Comment les OKR contribuent \u00e0 construire un arbre de KPI plus sain<\/a><\/h6><\/div><\/div><\/div><\/div><\/div>\n\n\n<div style=\"height:41px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"recent-post wp-block-paragraph\">Mots cl\u00e9s<\/p>\n\n\n\n<p class=\"tag-post wp-block-paragraph\">#OKR<\/p>\n\n\n\n<p class=\"tag-post wp-block-paragraph\">Coaching #OKR<\/p>\n\n\n\n<p class=\"tag-post wp-block-paragraph\">Entra\u00eeneur #OKR<\/p>\n\n\n\n<div class=\"wp-block-uagb-wp-search uagb-wp-search__outer-wrap uagb-block-e25a25d7 uagb-layout-input-button\"><form class=\"uagb-search-wrapper\" role=\"search\" action=\"https:\/\/okrinstitute.org\/fr\/\" method=\"get\" data-trp-original-action=\"https:\/\/okrinstitute.org\"><div class=\"uagb-search-form__container\" role=\"tablist\"><input placeholder=\"Chercher\" class=\"uagb-search-form__input\" type=\"search\" name=\"s\" title=\"Chercher\"\/><button class=\"uagb-search-submit\" type=\"submit\"><span class=\"uagb-wp-search-button-icon-wrap\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path d=\"M500.3 443.7l-119.7-119.7c27.22-40.41 40.65-90.9 33.46-144.7C401.8 87.79 326.8 13.32 235.2 1.723C99.01-15.51-15.51 99.01 1.724 235.2c11.6 91.64 86.08 166.7 177.6 178.9c53.8 7.189 104.3-6.236 144.7-33.46l119.7 119.7c15.62 15.62 40.95 15.62 56.57 0C515.9 484.7 515.9 459.3 500.3 443.7zM79.1 208c0-70.58 57.42-128 128-128s128 57.42 128 128c0 70.58-57.42 128-128 128S79.1 278.6 79.1 208z\"><\/path><\/svg><\/span><\/button><\/div><input type=\"hidden\" name=\"trp-form-language\" value=\"fr\"\/><\/form><\/div>\n<\/div>\n<\/div>\n<\/div><\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":2646,"featured_media":38778,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"qubely_global_settings":"","qubely_interactions":"","inline_featured_image":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[89,22,95,21,97,96],"class_list":["post-38751","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","tag-framework","tag-key-result","tag-leading","tag-objective","tag-progressive","tag-success-measurement"],"qubely_featured_image_url":{"full":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png",967,667,false],"landscape":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png",967,667,false],"portraits":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1-540x320.png",540,320,true],"thumbnail":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1-150x150.png",150,150,true],"medium":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1-300x207.png",300,207,true],"medium_large":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1-768x530.png",768,530,true],"large":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png",967,667,false],"1536x1536":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png",967,667,false],"2048x2048":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png",967,667,false],"trp-custom-language-flag":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1-18x12.png",18,12,true],"qubely_landscape":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png",967,667,false],"qubely_portrait":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1-540x320.png",540,320,true],"qubely_thumbnail":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1-140x100.png",140,100,true]},"qubely_author":{"display_name":"Dirk Coetsee","author_link":"https:\/\/okrinstitute.org\/fr\/author\/dirkc\/"},"qubely_comment":0,"qubely_category":"<a href=\"https:\/\/okrinstitute.org\/fr\/category\/general\/\" rel=\"category tag\">General<\/a>","qubely_excerpt":null,"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Create sales champions through Objectives and key results<\/title>\n<meta name=\"description\" content=\"How to create sales champions through Objectives and key results. Linking the sales objectives to a purpose and other techniques are explored\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/okrinstitute.org\/fr\/how-to-create-sales-champions-through-objectives-and-key-results\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Create sales champions through Objectives and key results\" \/>\n<meta property=\"og:description\" content=\"How to create sales champions through Objectives and key results. Linking the sales objectives to a purpose and other techniques are explored\" \/>\n<meta property=\"og:url\" content=\"https:\/\/okrinstitute.org\/fr\/how-to-create-sales-champions-through-objectives-and-key-results\/\" \/>\n<meta property=\"og:site_name\" content=\"OKRI - Effective OKR Certification Courses\" \/>\n<meta property=\"article:published_time\" content=\"2022-10-21T07:52:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-25T02:49:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"967\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Dirk Coetsee\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Dirk Coetsee\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/okrinstitute.org\\\/how-to-create-sales-champions-through-objectives-and-key-results\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/okrinstitute.org\\\/how-to-create-sales-champions-through-objectives-and-key-results\\\/\"},\"author\":{\"name\":\"Dirk Coetsee\",\"@id\":\"https:\\\/\\\/okrinstitute.org\\\/#\\\/schema\\\/person\\\/6c2aef4c6633f3eae1792ec8db4d1c9d\"},\"headline\":\"How to Create sales champions through Objectives and key results\",\"datePublished\":\"2022-10-21T07:52:05+00:00\",\"dateModified\":\"2023-10-25T02:49:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/okrinstitute.org\\\/how-to-create-sales-champions-through-objectives-and-key-results\\\/\"},\"wordCount\":920,\"publisher\":{\"@id\":\"https:\\\/\\\/okrinstitute.org\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/okrinstitute.org\\\/how-to-create-sales-champions-through-objectives-and-key-results\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/okrinstitute.org\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/Frame-1.png\",\"keywords\":[\"framework\",\"key result\",\"leading\",\"objective\",\"progressive\",\"success measurement\"],\"articleSection\":[\"General\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/okrinstitute.org\\\/how-to-create-sales-champions-through-objectives-and-key-results\\\/\",\"url\":\"https:\\\/\\\/okrinstitute.org\\\/how-to-create-sales-champions-through-objectives-and-key-results\\\/\",\"name\":\"How to Create sales champions through Objectives and key results\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/okrinstitute.org\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/okrinstitute.org\\\/how-to-create-sales-champions-through-objectives-and-key-results\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/okrinstitute.org\\\/how-to-create-sales-champions-through-objectives-and-key-results\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/okrinstitute.org\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/Frame-1.png\",\"datePublished\":\"2022-10-21T07:52:05+00:00\",\"dateModified\":\"2023-10-25T02:49:46+00:00\",\"description\":\"How to create sales champions through Objectives and key results. Linking the sales objectives to a purpose and other techniques are explored\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/okrinstitute.org\\\/how-to-create-sales-champions-through-objectives-and-key-results\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/okrinstitute.org\\\/how-to-create-sales-champions-through-objectives-and-key-results\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/okrinstitute.org\\\/how-to-create-sales-champions-through-objectives-and-key-results\\\/#primaryimage\",\"url\":\"https:\\\/\\\/okrinstitute.org\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/Frame-1.png\",\"contentUrl\":\"https:\\\/\\\/okrinstitute.org\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/Frame-1.png\",\"width\":967,\"height\":667},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/okrinstitute.org\\\/how-to-create-sales-champions-through-objectives-and-key-results\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/okrinstitute.org\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Create sales champions through Objectives and key results\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/okrinstitute.org\\\/#website\",\"url\":\"https:\\\/\\\/okrinstitute.org\\\/\",\"name\":\"OKRI - Effective OKR Certification Courses\",\"description\":\"Become a certified OKR Expert in drafting strong OKRs\",\"publisher\":{\"@id\":\"https:\\\/\\\/okrinstitute.org\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/okrinstitute.org\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/okrinstitute.org\\\/#organization\",\"name\":\"OKR Institute\",\"url\":\"https:\\\/\\\/okrinstitute.org\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/okrinstitute.org\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/okrinstitute.org\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/icon-medium.png\",\"contentUrl\":\"https:\\\/\\\/okrinstitute.org\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/icon-medium.png\",\"width\":501,\"height\":501,\"caption\":\"OKR Institute\"},\"image\":{\"@id\":\"https:\\\/\\\/okrinstitute.org\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/okrinstitute.org\\\/#\\\/schema\\\/person\\\/6c2aef4c6633f3eae1792ec8db4d1c9d\",\"name\":\"Dirk Coetsee\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/okrinstitute.org\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/cropped-icon-small-1-150x150.png\",\"url\":\"https:\\\/\\\/okrinstitute.org\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/cropped-icon-small-1-150x150.png\",\"contentUrl\":\"https:\\\/\\\/okrinstitute.org\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/cropped-icon-small-1-150x150.png\",\"caption\":\"Dirk Coetsee\"},\"description\":\"Talent Development Director of the OKR Institute\",\"url\":\"https:\\\/\\\/okrinstitute.org\\\/fr\\\/author\\\/dirkc\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Comment cr\u00e9er des champions des ventes gr\u00e2ce aux objectifs et aux r\u00e9sultats cl\u00e9s","description":"Comment cr\u00e9er des champions des ventes gr\u00e2ce aux objectifs et aux r\u00e9sultats cl\u00e9s. L&#039;article explore comment lier les objectifs de vente \u00e0 une finalit\u00e9 et d&#039;autres techniques.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/okrinstitute.org\/fr\/how-to-create-sales-champions-through-objectives-and-key-results\/","og_locale":"fr_FR","og_type":"article","og_title":"How to Create sales champions through Objectives and key results","og_description":"How to create sales champions through Objectives and key results. Linking the sales objectives to a purpose and other techniques are explored","og_url":"https:\/\/okrinstitute.org\/fr\/how-to-create-sales-champions-through-objectives-and-key-results\/","og_site_name":"OKRI - Effective OKR Certification Courses","article_published_time":"2022-10-21T07:52:05+00:00","article_modified_time":"2023-10-25T02:49:46+00:00","og_image":[{"width":967,"height":667,"url":"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png","type":"image\/png"}],"author":"Dirk Coetsee","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Dirk Coetsee","Dur\u00e9e de lecture estim\u00e9e":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/okrinstitute.org\/how-to-create-sales-champions-through-objectives-and-key-results\/#article","isPartOf":{"@id":"https:\/\/okrinstitute.org\/how-to-create-sales-champions-through-objectives-and-key-results\/"},"author":{"name":"Dirk Coetsee","@id":"https:\/\/okrinstitute.org\/#\/schema\/person\/6c2aef4c6633f3eae1792ec8db4d1c9d"},"headline":"How to Create sales champions through Objectives and key results","datePublished":"2022-10-21T07:52:05+00:00","dateModified":"2023-10-25T02:49:46+00:00","mainEntityOfPage":{"@id":"https:\/\/okrinstitute.org\/how-to-create-sales-champions-through-objectives-and-key-results\/"},"wordCount":920,"publisher":{"@id":"https:\/\/okrinstitute.org\/#organization"},"image":{"@id":"https:\/\/okrinstitute.org\/how-to-create-sales-champions-through-objectives-and-key-results\/#primaryimage"},"thumbnailUrl":"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png","keywords":["framework","key result","leading","objective","progressive","success measurement"],"articleSection":["General"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/okrinstitute.org\/how-to-create-sales-champions-through-objectives-and-key-results\/","url":"https:\/\/okrinstitute.org\/how-to-create-sales-champions-through-objectives-and-key-results\/","name":"Comment cr\u00e9er des champions des ventes gr\u00e2ce aux objectifs et aux r\u00e9sultats cl\u00e9s","isPartOf":{"@id":"https:\/\/okrinstitute.org\/#website"},"primaryImageOfPage":{"@id":"https:\/\/okrinstitute.org\/how-to-create-sales-champions-through-objectives-and-key-results\/#primaryimage"},"image":{"@id":"https:\/\/okrinstitute.org\/how-to-create-sales-champions-through-objectives-and-key-results\/#primaryimage"},"thumbnailUrl":"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png","datePublished":"2022-10-21T07:52:05+00:00","dateModified":"2023-10-25T02:49:46+00:00","description":"Comment cr\u00e9er des champions des ventes gr\u00e2ce aux objectifs et aux r\u00e9sultats cl\u00e9s. L&#039;article explore comment lier les objectifs de vente \u00e0 une finalit\u00e9 et d&#039;autres techniques.","breadcrumb":{"@id":"https:\/\/okrinstitute.org\/how-to-create-sales-champions-through-objectives-and-key-results\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/okrinstitute.org\/how-to-create-sales-champions-through-objectives-and-key-results\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/okrinstitute.org\/how-to-create-sales-champions-through-objectives-and-key-results\/#primaryimage","url":"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png","contentUrl":"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png","width":967,"height":667},{"@type":"BreadcrumbList","@id":"https:\/\/okrinstitute.org\/how-to-create-sales-champions-through-objectives-and-key-results\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/okrinstitute.org\/"},{"@type":"ListItem","position":2,"name":"How to Create sales champions through Objectives and key results"}]},{"@type":"WebSite","@id":"https:\/\/okrinstitute.org\/#website","url":"https:\/\/okrinstitute.org\/","name":"OKRI - Cours de certification OKR efficaces","description":"Devenez un expert OKR certifi\u00e9 dans la r\u00e9daction d&#039;OKR solides","publisher":{"@id":"https:\/\/okrinstitute.org\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/okrinstitute.org\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/okrinstitute.org\/#organization","name":"Institut OKR","url":"https:\/\/okrinstitute.org\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/okrinstitute.org\/#\/schema\/logo\/image\/","url":"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/01\/icon-medium.png","contentUrl":"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/01\/icon-medium.png","width":501,"height":501,"caption":"OKR Institute"},"image":{"@id":"https:\/\/okrinstitute.org\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/okrinstitute.org\/#\/schema\/person\/6c2aef4c6633f3eae1792ec8db4d1c9d","name":"Dirk Coetsee","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/01\/cropped-icon-small-1-150x150.png","url":"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/01\/cropped-icon-small-1-150x150.png","contentUrl":"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/01\/cropped-icon-small-1-150x150.png","caption":"Dirk Coetsee"},"description":"Directeur du d\u00e9veloppement des talents de l&#039;OKR Institute","url":"https:\/\/okrinstitute.org\/fr\/author\/dirkc\/"}]}},"uagb_featured_image_src":{"full":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png",967,667,false],"thumbnail":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1-150x150.png",150,150,true],"medium":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1-300x207.png",300,207,true],"medium_large":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1-768x530.png",768,530,true],"large":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png",967,667,false],"1536x1536":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png",967,667,false],"2048x2048":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png",967,667,false],"trp-custom-language-flag":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1-18x12.png",18,12,true],"qubely_landscape":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png",967,667,false],"qubely_portrait":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1-540x320.png",540,320,true],"qubely_thumbnail":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1-140x100.png",140,100,true]},"uagb_author_info":{"display_name":"Dirk Coetsee","author_link":"https:\/\/okrinstitute.org\/fr\/author\/dirkc\/"},"uagb_comment_info":0,"uagb_excerpt":null,"_links":{"self":[{"href":"https:\/\/okrinstitute.org\/fr\/wp-json\/wp\/v2\/posts\/38751","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/okrinstitute.org\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/okrinstitute.org\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/okrinstitute.org\/fr\/wp-json\/wp\/v2\/users\/2646"}],"replies":[{"embeddable":true,"href":"https:\/\/okrinstitute.org\/fr\/wp-json\/wp\/v2\/comments?post=38751"}],"version-history":[{"count":13,"href":"https:\/\/okrinstitute.org\/fr\/wp-json\/wp\/v2\/posts\/38751\/revisions"}],"predecessor-version":[{"id":47112,"href":"https:\/\/okrinstitute.org\/fr\/wp-json\/wp\/v2\/posts\/38751\/revisions\/47112"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/okrinstitute.org\/fr\/wp-json\/wp\/v2\/media\/38778"}],"wp:attachment":[{"href":"https:\/\/okrinstitute.org\/fr\/wp-json\/wp\/v2\/media?parent=38751"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/okrinstitute.org\/fr\/wp-json\/wp\/v2\/categories?post=38751"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/okrinstitute.org\/fr\/wp-json\/wp\/v2\/tags?post=38751"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}