{"id":38751,"date":"2022-10-21T07:52:05","date_gmt":"2022-10-21T07:52:05","guid":{"rendered":"https:\/\/okrinstitute.org\/?p=38751"},"modified":"2023-10-25T02:49:46","modified_gmt":"2023-10-25T02:49:46","slug":"how-to-create-sales-champions-through-objectives-and-key-results","status":"publish","type":"post","link":"https:\/\/okrinstitute.org\/es\/how-to-create-sales-champions-through-objectives-and-key-results\/","title":{"rendered":"C\u00f3mo crear campeones de ventas a trav\u00e9s de objetivos y resultados clave"},"content":{"rendered":"<div class=\"wp-block-cover alignfull is-light has-custom-content-position is-position-bottom-center is-position-center-center image-shadow\" style=\"min-height:200px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-100 has-background-dim has-background-gradient\" style=\"background:linear-gradient(45deg,rgb(52,168,83) 0%,rgb(124,187,0) 100%)\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<h2 class=\"wp-block-heading has-text-align-center has-ast-global-color-5-color has-text-color\" id=\"h-how-to-create-sales-champions-through-objectives-and-key-results\">C\u00f3mo crear campeones de ventas a trav\u00e9s de objetivos y resultados clave<\/h2>\n<\/div><\/div>\n\n\n\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-undefined uagb-block-76d9ed4d\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full has-custom-border post-image\"><a href=\"https:\/\/okrinstitute.org\/es\/how-to-create-sales-champions-through-objectives-and-key-results\/prize-pool-concept-vector-illustration\/\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1440\" data-id=\"47111\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/10\/19197487-edited-scaled.jpg\" alt=\"\" class=\"wp-image-47111\" style=\"border-radius:10px\" srcset=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/10\/19197487-edited-scaled.jpg 2560w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/10\/19197487-edited-300x169.jpg 300w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/10\/19197487-edited-1024x576.jpg 1024w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/10\/19197487-edited-768x432.jpg 768w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/10\/19197487-edited-1536x864.jpg 1536w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/10\/19197487-edited-2048x1152.jpg 2048w, https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/10\/19197487-edited-18x10.jpg 18w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/a><figcaption class=\"wp-element-caption\">OKR y campeones de ventas<\/figcaption><\/figure>\n<\/figure>\n\n\n\n<div class=\"wp-block-uagb-social-share uagb-social-share__outer-wrap uagb-social-share__layout-horizontal uagb-block-cdc802e0\">\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-3171ee4b\"><span class=\"uagb-ss__link\" data-href=\"https:\/\/api.whatsapp.com\/send?text=\" tabindex=\"0\" role=\"button\" aria-label=\"whatsapp\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><path d=\"M380.9 97.1C339 55.1 283.2 32 223.9 32c-122.4 0-222 99.6-222 222 0 39.1 10.2 77.3 29.6 111L0 480l117.7-30.9c32.4 17.7 68.9 27 106.1 27h.1c122.3 0 224.1-99.6 224.1-222 0-59.3-25.2-115-67.1-157zm-157 341.6c-33.2 0-65.7-8.9-94-25.7l-6.7-4-69.8 18.3L72 359.2l-4.4-7c-18.5-29.4-28.2-63.3-28.2-98.2 0-101.7 82.8-184.5 184.6-184.5 49.3 0 95.6 19.2 130.4 54.1 34.8 34.9 56.2 81.2 56.1 130.5 0 101.8-84.9 184.6-186.6 184.6zm101.2-138.2c-5.5-2.8-32.8-16.2-37.9-18-5.1-1.9-8.8-2.8-12.5 2.8-3.7 5.6-14.3 18-17.6 21.8-3.2 3.7-6.5 4.2-12 1.4-32.6-16.3-54-29.1-75.5-66-5.7-9.8 5.7-9.1 16.3-30.3 1.8-3.7 .9-6.9-.5-9.7-1.4-2.8-12.5-30.1-17.1-41.2-4.5-10.8-9.1-9.3-12.5-9.5-3.2-.2-6.9-.2-10.6-.2-3.7 0-9.7 1.4-14.8 6.9-5.1 5.6-19.4 19-19.4 46.3 0 27.3 19.9 53.7 22.6 57.4 2.8 3.7 39.1 59.7 94.8 83.8 35.2 15.2 49 16.5 66.6 13.9 10.7-1.6 32.8-13.4 37.4-26.4 4.6-13 4.6-24.1 3.2-26.4-1.3-2.5-5-3.9-10.5-6.6z\"><\/path><\/svg><\/span><\/span><\/span><\/div>\n\n\n\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-acf33684\"><span class=\"uagb-ss__link\" data-href=\"https:\/\/telegram.me\/share\/url?url=\" tabindex=\"0\" role=\"button\" aria-label=\"telegrama\"><span 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data-href=\"https:\/\/www.facebook.com\/sharer.php?u=\" tabindex=\"0\" role=\"button\" aria-label=\"Facebook\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 320 512\"><path d=\"M279.1 288l14.22-92.66h-88.91v-60.13c0-25.35 12.42-50.06 52.24-50.06h40.42V6.26S260.4 0 225.4 0c-73.22 0-121.1 44.38-121.1 124.7v70.62H22.89V288h81.39v224h100.2V288z\"><\/path><\/svg><\/span><\/span><\/span><\/div>\n\n\n\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-4795c1a5\"><span class=\"uagb-ss__link\" data-href=\"https:\/\/twitter.com\/share?url=\" tabindex=\"0\" role=\"button\" aria-label=\"gorjeo\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path d=\"M459.4 151.7c.325 4.548 .325 9.097 .325 13.65 0 138.7-105.6 298.6-298.6 298.6-59.45 0-114.7-17.22-161.1-47.11 8.447 .974 16.57 1.299 25.34 1.299 49.06 0 94.21-16.57 130.3-44.83-46.13-.975-84.79-31.19-98.11-72.77 6.498 .974 12.99 1.624 19.82 1.624 9.421 0 18.84-1.3 27.61-3.573-48.08-9.747-84.14-51.98-84.14-102.1v-1.299c13.97 7.797 30.21 12.67 47.43 13.32-28.26-18.84-46.78-51.01-46.78-87.39 0-19.49 5.197-37.36 14.29-52.95 51.65 63.67 129.3 105.3 216.4 109.8-1.624-7.797-2.599-15.92-2.599-24.04 0-57.83 46.78-104.9 104.9-104.9 30.21 0 57.5 12.67 76.67 33.14 23.72-4.548 46.46-13.32 66.6-25.34-7.798 24.37-24.37 44.83-46.13 57.83 21.12-2.273 41.58-8.122 60.43-16.24-14.29 20.79-32.16 39.31-52.63 54.25z\"><\/path><\/svg><\/span><\/span><\/span><\/div>\n\n\n\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-fc88743c\"><span class=\"uagb-ss__link\" data-href=\"https:\/\/www.linkedin.com\/shareArticle?url=\" tabindex=\"0\" role=\"button\" aria-label=\"Linkedin\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 448 512\"><path d=\"M100.3 448H7.4V148.9h92.88zM53.79 108.1C24.09 108.1 0 83.5 0 53.8a53.79 53.79 0 0 1 107.6 0c0 29.7-24.1 54.3-53.79 54.3zM447.9 448h-92.68V302.4c0-34.7-.7-79.2-48.29-79.2-48.29 0-55.69 37.7-55.69 76.7V448h-92.78V148.9h89.08v40.8h1.3c12.4-23.5 42.69-48.3 87.88-48.3 94 0 111.3 61.9 111.3 142.3V448z\"><\/path><\/svg><\/span><\/span><\/span><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">C\u00f3mo convertirse en campeones de ventas a trav\u00e9s de objetivos y resultados clave<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A <a href=\"https:\/\/acquirent.com\/blog-article\/how-to-multiply-your-sales-in-a-short-time\/\"><strong>multiplicar ventas<\/strong><\/a> de manera sostenible y cumplir con los objetivos de ventas de su empresa. Los objetivos y resultados clave son m\u00e1s que simplemente mejorar su producto y capacitar a su equipo de ventas en m\u00e9todos de venta de \u00faltima generaci\u00f3n. Los campeones de ventas necesitan un entorno propicio para el desempe\u00f1o y los objetivos correctos y los resultados clave pueden proporcion\u00e1rselo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La construcci\u00f3n de relaciones y una experiencia de servicio posventa s\u00f3lida y sostenible deben formar parte del &quot;ecosistema de desempe\u00f1o de ventas&quot; como facilitadores de resultados consistentes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Los OKR de ventas y marketing pueden romper eficazmente el efecto silo entre el departamento de marketing y ventas. Merece la pena incorporar al equipo de atenci\u00f3n al cliente en la creaci\u00f3n de un &#039;task force&#039; sin\u00e9rgico y colaborativo para cumplir el objetivo de un incremento sostenible de las ventas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Habiendo entrenado equipos de ventas en varios pa\u00edses y numerosas industrias, encontr\u00e9 muy \u00fatil someter conjuntamente a los equipos de ventas, marketing y servicio al cliente a lo que yo llamo capacitaci\u00f3n en &quot;comunicaci\u00f3n con un ROI (retorno de la inversi\u00f3n)&quot;.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Un <a href=\"https:\/\/acquire.io\/blog\/increase-automotive-sales\">caso de la industria automotriz<\/a> estudiar.<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Objetivo: Incrementar el rendimiento de ventas de los showrooms<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Un comienzo sencillo para aumentar el rendimiento de las ventas en una sala de exposici\u00f3n de autom\u00f3viles ser\u00eda desmontar toda la &quot;cadena de valor&quot; de la experiencia de los clientes potenciales, identificar y aislar el &quot;punto de contacto&quot; de cada cliente y optimizarlo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La cadena de valor comienza cuando el posible comprador experimenta el material de marketing del fabricante de autom\u00f3viles. Cuando el cliente potencial llama para hacer la primera consulta, se crea la primera interacci\u00f3n personal y la interacci\u00f3n de la recepcionista con el cliente potencial cuenta y es importante. Su enfoque puede hacer que la tarea de vender el coche sea m\u00e1s sencilla o cada vez m\u00e1s complicada.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se requiere el aspecto y la sensaci\u00f3n de las salas de exposici\u00f3n, la calidad del caf\u00e9 de las salas de espera, la velocidad del wi-fi y el material de lectura disponible durante la espera, y otros puntos de contacto forman el contexto para el \u00e9xito o el fracaso de la vendedora o del vendedor. Todos estos elementos, ya sea sutil o directamente, transmiten un mensaje al posible comprador e influyen en su decisi\u00f3n de compra hasta cierto punto.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Finalidad vinculada a los Objetivos de Ventas y resultados clave<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Gary no vende coches; en su mente y coraz\u00f3n, vende experiencias de viaje seguras y placenteras a destinos para familias. \u00c9l cree esto; \u00e9l &#039;siente&#039; esto. Es probable que Gary supere a aquellos que venden autom\u00f3viles \u00fanicamente para ganarse la vida.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vincule tantas tareas asignadas a resultados clave orientados a las ventas con un prop\u00f3sito inspirador y bien definido como sea posible.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Incrustar el sistema de valores de la empresa en el proceso de ventas<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ejemplo: Integridad como valor central<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ganar y vender &#039;a toda costa&#039;, especialmente a la transgresi\u00f3n de valores, normalmente no acaba bien. Haga que los valores no sean negociables del proceso de ventas e incluso incl\u00fayalos en las descripciones de trabajo de los equipos. Los miembros del equipo de ventas tambi\u00e9n deben recibir capacitaci\u00f3n sobre c\u00f3mo actuar en el sistema de valores de la empresa.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Comunicaci\u00f3n con un ROI<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Los verdaderos campeones de ventas respetan a cada prospecto comunic\u00e1ndose de acuerdo con su personalidad y creando una buena relaci\u00f3n. Cuidarlos como personas y sus necesidades. Los excelentes vendedores son maestros de las preguntas. Cuando hablas no aprendes nada, pero cuando escuchas profundamente aprendes mucho.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Minimice las declaraciones, pero cuando las haga, como vendedor, haga que cuenten, principalmente alineando sus declaraciones directamente con las necesidades y deseos establecidos del prospecto.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Destacar los beneficios del producto en relaci\u00f3n con el impacto positivo directo en la vida del cliente potencial en lugar de recitar una lista de caracter\u00edsticas es una t\u00e1ctica que probablemente produzca un mayor retorno de la inversi\u00f3n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ejemplos de OKR de ventas<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Los OKR son un protocolo colaborativo de establecimiento de objetivos. Con un enfoque en los OKR de ventas, los objetivos correctos y los resultados clave no solo fomentar\u00e1n la colaboraci\u00f3n entre los miembros del equipo de ventas, sino que tambi\u00e9n crear\u00e1n una empresa conjunta entre el equipo de ventas, el equipo de marketing y el equipo de servicio al cliente.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Los OKR est\u00e1n orientados hacia el futuro y aspiracionales, lo que garantiza que los vendedores tengan una meta futura y que puedan aumentar sus habilidades hacia el logro mientras disfrutan del apoyo del &#039;equipo m\u00e1s amplio&#039;.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Software&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Objetivo: aumentar la base de usuarios<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Resultado clave 1: Aumentar el n\u00famero de usuarios de pago de \u2026\u2026.. a \u2026\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Resultado clave 2: aumentar la tasa de conversi\u00f3n de clientes potenciales de \u2026\u2026.% a\u2026\u2026.%<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Ventas Automotrices<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Objetivo: Convertirse en el auto elegido por el cliente en\u2026\u2026\u2026 (\u00c1rea)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Resultado clave 1: aumentar la cuota de mercado de \u2026..% a \u2026..%<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Resultado clave 2: Incrementar las ventas trimestrales de \u2026.. a \u2026..<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Resultado clave 3: Lograr\u2026.% de ventas de marketing digital<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">*** <strong>Tenga en cuenta que el resultado clave n\u00famero tres, directamente arriba, es un ejemplo de un resultado clave que puede romper el efecto de silo entre el departamento de marketing y el de ventas.<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Comience su viaje para aprender a redactar los OKR de ventas m\u00e1s efectivos para su organizaci\u00f3n aqu\u00ed:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-effective-okr-courses wp-block-embed-effective-okr-courses\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"XbCiSIm70V\"><a href=\"https:\/\/okrinstitute.org\/es\/course-calendar\/\">vista de calendario<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"\u201cvista de calendario\u201d \u2014 OKRI - Cursos de certificaci\u00f3n OKR efectivos\" src=\"https:\/\/okrinstitute.org\/course-calendar\/embed\/#?secret=z2RPEoPNFt#?secret=XbCiSIm70V\" data-secret=\"XbCiSIm70V\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Una actitud de alto rendimiento hacia las ventas.<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Una vez le pregunt\u00e9 a un importante vendedor de autos japon\u00e9s si es justo decir que &#039;la energ\u00eda vende&#039;. (lo que implica que las personas en\u00e9rgicas y animadas venden mejor). Su respuesta fue simple pero tuvo un profundo efecto en m\u00ed: &#039;la energ\u00eda en las ventas no es un producto para vender, sino que es nuestro deber dar energ\u00eda positiva a nuestros clientes como un regalo para mejorar su experiencia&#039;.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En una frase, este hombre sabio elimin\u00f3 el \u00e9nfasis en ser en\u00e9rgico simplemente para vender mejor para utilizar la energ\u00eda como un medio para cuidar al cliente y mejorar su experiencia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Puedes aprender m\u00e1s de lo siguiente <strong><a href=\"https:\/\/hbr.org\/2021\/03\/when-ceos-make-sales-calls\">Art\u00edculo de revisi\u00f3n de Harvard Business<\/a> <\/strong>sobre habilidades funcionales de liderazgo en ventas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div class=\"inherit-container-width wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\" style=\"border-width:1px;border-radius:15px\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\"><div class=\"has-text-align-left mb-0 pb-0 wp-block-post-author has-medium-font-size\"><div class=\"wp-block-post-author__avatar\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/01\/cropped-icon-small-1-150x150.png\" width=\"96\" height=\"96\" srcset=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/01\/cropped-icon-small-1-192x192.png 2x\" alt=\"Dirk Coetsee\" class=\"avatar avatar-96 wp-user-avatar wp-user-avatar-96 alignnone photo\" \/><\/div><div class=\"wp-block-post-author__content\"><p class=\"wp-block-post-author__byline\">Nombre del autor:<\/p><p class=\"wp-block-post-author__name\">Dirk Coetsee<\/p><\/div><\/div>\n\n\n<p class=\"wp-block-paragraph\">Directora de Desarrollo de Talento del Instituto OKR<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"recent-post wp-block-paragraph\">Cursos relacionados<\/p>\n\n\n<div class=\"wp-block-qubely-postgrid qubely-block-28c9a3\"><div class=\"qubely-postgrid-wrapper  qubely-postgrid-layout-1\" ><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-in\"><a href=\"https:\/\/okrinstitute.org\/es\/courses\/okr-foundation\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2016\/12\/okr-foundation.webp\" alt=\"OKR Foundation Course\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/es\/courses\/okr-foundation\/\">Curso b\u00e1sico de OKR<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-in\"><a href=\"https:\/\/okrinstitute.org\/es\/courses\/okr-leadership-course\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/08\/okr-leader.png\" alt=\"OKR Leadership Course\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/es\/courses\/okr-leadership-course\/\">Curso de Liderazgo OKR<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-in\"><a href=\"https:\/\/okrinstitute.org\/es\/courses\/okr-practitioner-course\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/01\/practitioner-course.png\" alt=\"OKR Practitioner Course\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/es\/courses\/okr-practitioner-course\/\">Curso de Practicante de OKR<\/a><\/h6><\/div><\/div><\/div><\/div><\/div>\n\n\n<p class=\"recent-post wp-block-paragraph\">Mensajes recientes<\/p>\n\n\n<div class=\"wp-block-qubely-postgrid qubely-block-9df1a9\"><div class=\"qubely-postgrid-wrapper  qubely-postgrid-layout-1\" ><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-out\"><a href=\"https:\/\/okrinstitute.org\/es\/the-power-of-okrs-how-to-use-this-goal-setting-framework-to-transform-your-mindset-and-achieve-your-dreams\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/08\/Goals-1024x683.jpg\" alt=\"the power of Okrs: how to use this goal-setting framework to transform your mindset and achieve your dreams\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/es\/the-power-of-okrs-how-to-use-this-goal-setting-framework-to-transform-your-mindset-and-achieve-your-dreams\/\">el poder de Okrs: c\u00f3mo utilizar este marco de establecimiento de objetivos para transformar su forma de pensar y alcanzar sus sue\u00f1os<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-out\"><a href=\"https:\/\/okrinstitute.org\/es\/6-empowering-leadership-styles-to-optimize-okr-performance\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/12\/business-team-discussing-their-ideas-while-working-office-1024x669.jpg\" alt=\"6 Empowering Leadership styles to optimize okr performance\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/es\/6-empowering-leadership-styles-to-optimize-okr-performance\/\">6 Estilos de liderazgo empoderadores para optimizar el rendimiento de okr<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-out\"><a href=\"https:\/\/okrinstitute.org\/es\/how-to-ensure-sustainable-okr-performance-by-avoiding-three-red-flags\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/07\/project-team-collaborating-business-analytics-1-1024x683.jpeg\" alt=\"How to ensure sustainable okr performance by avoiding three red flags\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/es\/how-to-ensure-sustainable-okr-performance-by-avoiding-three-red-flags\/\">C\u00f3mo garantizar un rendimiento okr sostenible evitando tres se\u00f1ales de alerta<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-out\"><a href=\"https:\/\/okrinstitute.org\/es\/what-is-okr\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/01\/okr.jpg\" alt=\"What is OKR\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/es\/what-is-okr\/\">\u00bfQu\u00e9 es OKR?<\/a><\/h6><\/div><\/div><\/div><div class=\"qubely-postgrid qubely-post-list-view qubely-postgrid-style-2\"><div class=\"qubely-post-list-wrapper qubely-post-list-center\"><div class=\"qubely-post-list-img qubely-post-img qubely-post-img-zoom-out\"><a href=\"https:\/\/okrinstitute.org\/es\/women-in-tech-a-contribution-to-changing-the-world\/\"><img decoding=\"async\" class=\"qubely-post-image\" src=\"https:\/\/okrinstitute.org\/wp-content\/uploads\/2023\/05\/154-1024x617.png\" alt=\"Women in Tech &#8211; A contribution to Changing the World\"\/><\/a><\/div><div class=\"qubely-post-list-content\"><h6 class=\"qubely-postgrid-title\"><a href=\"https:\/\/okrinstitute.org\/es\/women-in-tech-a-contribution-to-changing-the-world\/\">Mujeres en la tecnolog\u00eda: una contribuci\u00f3n para cambiar el mundo<\/a><\/h6><\/div><\/div><\/div><\/div><\/div>\n\n\n<div style=\"height:41px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"recent-post wp-block-paragraph\">Etiquetas<\/p>\n\n\n\n<p class=\"tag-post wp-block-paragraph\">#OKR<\/p>\n\n\n\n<p class=\"tag-post wp-block-paragraph\">Entrenamiento #OKR<\/p>\n\n\n\n<p class=\"tag-post wp-block-paragraph\">Entrenador #OKR<\/p>\n\n\n\n<div class=\"wp-block-uagb-wp-search uagb-wp-search__outer-wrap uagb-block-e25a25d7 uagb-layout-input-button\"><form class=\"uagb-search-wrapper\" role=\"search\" action=\"https:\/\/okrinstitute.org\/es\/\" method=\"get\" data-trp-original-action=\"https:\/\/okrinstitute.org\"><div 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value=\"es\"\/><\/form><\/div>\n<\/div>\n<\/div>\n<\/div><\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":2646,"featured_media":38778,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"qubely_global_settings":"","qubely_interactions":"","inline_featured_image":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[89,22,95,21,97,96],"class_list":["post-38751","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","tag-framework","tag-key-result","tag-leading","tag-objective","tag-progressive","tag-success-measurement"],"qubely_featured_image_url":{"full":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png",967,667,false],"landscape":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png",967,667,false],"portraits":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1-540x320.png",540,320,true],"thumbnail":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1-150x150.png",150,150,true],"medium":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1-300x207.png",300,207,true],"medium_large":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1-768x530.png",768,530,true],"large":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png",967,667,false],"1536x1536":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png",967,667,false],"2048x2048":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png",967,667,false],"trp-custom-language-flag":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1-18x12.png",18,12,true],"qubely_landscape":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1.png",967,667,false],"qubely_portrait":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1-540x320.png",540,320,true],"qubely_thumbnail":["https:\/\/okrinstitute.org\/wp-content\/uploads\/2022\/10\/Frame-1-140x100.png",140,100,true]},"qubely_author":{"display_name":"Dirk Coetsee","author_link":"https:\/\/okrinstitute.org\/es\/author\/dirkc\/"},"qubely_comment":0,"qubely_category":"<a href=\"https:\/\/okrinstitute.org\/es\/category\/general\/\" rel=\"category tag\">General<\/a>","qubely_excerpt":null,"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Create sales champions through Objectives and key results<\/title>\n<meta name=\"description\" content=\"How to create sales champions through Objectives and key results. 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